Wagner & Wagner Auto Sales, Inc. v. Land Rover North America, Inc.

          United States Court of Appeals
                      For the First Circuit

No. 08-1456

               WAGNER AND WAGNER AUTO SALES, INC.,

                      Plaintiff, Appellant,

                                v.

                 LAND ROVER NORTH AMERICA, INC.,

                       Defendant, Appellee.


          APPEAL FROM THE UNITED STATES DISTRICT COURT
                FOR THE DISTRICT OF MASSACHUSETTS

         [Hon. F. Dennis Saylor IV, U.S. District Judge]


                              Before

                        Lynch, Chief Judge,
                Selya and Lipez, Circuit Judges.



     Stephen Gordon with whom Stephen Gordon & Associates was on
brief for appellant.
     John J. Sullivan with whom Carl J. Chiappa, Hogan & Hartson
LLP, Jeffrey S. King, Gregory R. Youman, and Kirkpatrick & Lockhart
Preston Gates Ellis LLP were on brief for appellee.



                         November 7, 2008
             LYNCH, Chief Judge.       Plaintiff Wagner and Wagner Auto

Sales, Inc. appeals from the district court's entry of summary

judgment rejecting its claims against defendant Land Rover North

America, Inc. under the Automobile Dealer's Day in Court Act, 15

U.S.C.   §   1222   ("ADDCA"),   and    Mass.   Gen.   Laws   ch.   93B,   the

Massachusetts "Dealer's Bill of Rights." See generally Coady Corp.

v. Toyota Motor Distribs., Inc., 361 F.3d 50, 54 (1st Cir. 2004).

LRNA   terminated   a   2004   temporary    dealership   arrangement       with

Wagner, which led to this lawsuit.          The district court       wrote a

thoughtful and meticulous opinion, Wagner & Wagner Auto Sales, Inc.

v. Land Rover N. Am., Inc., 539 F. Supp. 2d 631 (D. Mass. 2008),

which we affirm.

                                       I.

             We describe the undisputed material facts on which entry

of summary judgment was based.

             Wagner owned two luxury car dealerships in Massachusetts,

which sold automobiles from manufacturers such as Mercedes-Benz,

BMW, Audi, and Jaguar.     In 1999, Wagner wanted to expand to include

Land Rovers and reached an agreement with LRNA to that effect.

Three years later, on October 21, 2002, LRNA and Wagner entered

into a Letter of Intent ("2002 LOI") that annulled and replaced the

1999 agreement.      Under the 2002 LOI, Wagner would construct a

combined Land Rover/Jaguar dealership in Boylston, Massachusetts to

be opened by March 31, 2004.        In November 2003, however, Wagner


                                    -2-
requested to change the location of the proposed site for the

dealership to Shrewsbury.           LRNA approved this request because it

believed Shrewsbury was the superior site.

            The parties amended the 2002 LOI on June 14, 2004 and

entered into a second Letter of Intent ("2004 LOI"), which stated

that it incorporated any prior agreements and that its terms

controlled in cases of conflict.            The 2004 LOI is the contract at

dispute in this case.        Under the 2004 LOI, if Wagner met certain

benchmarks   it     would   receive    a     "Temporary   Land     Rover   Dealer

Agreement" ("TDA"), which would terminate if Wagner did not timely

construct    a    new    facility     in    Shrewsbury    meeting    particular

requirements. If Wagner met the first deadline on August 31, 2004,

Wagner would receive the TDA.         Wagner did so and received the TDA,

thus   becoming    a    temporary    Land    Rover   dealer   at   the   Boylston

location.

            The 2004 LOI also established that the deadline for

completion of construction of the permanent facility was February

28, 2006.        It set interim deadlines for submission of plans,

obtaining necessary regulatory approvals, and construction of the

facility in Shrewsbury.       The 2004 LOI also established a "planning

volume" of 250 Land Rovers and 150 Jaguars.               Paragraph 6 of the

2004 LOI stated:        "Time is of the essence with respect to this

schedule."       The 2004 LOI provided a termination clause: that if

Wagner failed "to meet any of the foregoing deadlines . . . this


                                       -3-
Agreement and LOI shall, at Land Rover's option, expire and become

null and void . . . . Any such failure shall also constitute a

substantial   and    material    breach      [of    the   TDA]   warranting    the

termination of [the TDA]."

           Sometime    after    opening      this    temporary    dealership   in

Boylston in September 2004, Wagner concluded that the proposed

permanent dealership in Shrewsbury would not be financially viable

under the specifications of the 2004 LOI.                  This was, in part,

because LRNA had pulled one particular model -- the Freelander --

from the market.      Moreover, Jaguar sales across the country had

fallen precipitously since 2002, with new vehicle sales falling

from 61,204 in 2002 to 20,683 in 2006.

           Wagner did not meet the 2004 LOI's October 31, 2004

interim   deadline    for     applying    for      all    necessary    regulatory

approvals.    Wagner also failed to meet the March 31, 2005 interim

deadline for furnishing detailed construction drawings to LRNA or

identifying a general contractor for the project.

           On May 11, 2005, LRNA sent Wagner a letter advising that

it had not met the March 31 deadline.                     Wagner requested an

extension.     On    August    18,   2005,    LRNA    offered    a    twelve-month

extension of the 2004 LOI deadlines "subject to [Wagner] signing

amended agreements."     On August 29, Wagner responded and requested

an extension of up to three years and suggested that it was the

Ford takeover of LRNA in 2000 that caused delays in construction of


                                      -4-
the Land Rover/Jaguar dealership.          The letter also mentioned the

national decline in Jaguar sales.

           In response, on September 19, LRNA reiterated its prior

offer of a one-year extension and stated that it would reconsider

the size of the planning volume.             Wagner failed to respond in

writing.   LRNA sent a final letter on February 22, 2006 saying that

Wagner needed to contact Virginia Slocum, LRNA's liaison to the

dealership,    by   February   28,   2006,   or   the   agreement   would   be

terminated effective May 1, 2006.

           When the parties could not come to agreement regarding an

extension of the contract, LRNA sent a Notice of Termination to

Wagner on March 21, 2006, stating that the TDA would expire in

ninety days.    The letter stated that the grounds for termination

included Wagner's failure to comply with the agreed upon deadlines

under the 2004 LOI.

           Wagner brought suit in the district court contesting the

validity of LRNA's termination under both Mass. Gen. Laws ch. 93B,

§ 3 and the ADDCA, seeking damages, injunctive relief, and costs.1

After the district court granted summary judgment in favor of LRNA,

Wagner timely appealed.

                                     II.

           We review the district court's grant of summary judgment



     1
          On appeal, Wagner does not challenge the district court's
decision with respect to the ADDCA.

                                     -5-
de novo, drawing all reasonable inferences in favor of Wagner.

Mellen v. Trs. of Boston Univ., 504 F.3d 21, 24 (1st Cir. 2007).

            Chapter 93B of the Massachusetts General Laws regulates

business practices among motor vehicle manufacturers, distributors,

and dealers in Massachusetts.              Most recently amended in 2002, the

chapter has two primary purposes.                 The first "is to curb 'the

potentially      oppressive       power    of   automobile     manufacturers   and

distributors          in   relation       to    their    affiliated     dealers.'"

Cadillac/Oldsmobile/Nissan Ctr., Inc. v. Gen. Motors Corp., 391

F.3d 304, 306 (1st Cir. 2004) (quoting Beard Motors, Inc. v. Toyota

Motor Distribs., Inc., 480 N.E. 2d 303, 306 (Mass. 1985)).                     The

second    "is    to    regulate    competition      in   the   retail   automobile

industry for the benefit of the public at large."                 Id. (citing Am.

Honda Motor Co. v. Bernardi's, Inc., 735 N.E.2d 348, 354 (Mass.

2000)).

            Wagner claims that LRNA violated section 3 of the chapter

in three ways.             First, Wagner argues that LRNA violated the

chapter's requirement that terminations of dealerships be for good

cause, largely because Wagner alleges that LRNA also breached the

2004 LOI.       Second, Wagner argues that LRNA violated section 3 by

acting in bad faith in terminating the agreement.                  Third, Wagner

argues that LRNA failed to demonstrate good cause because it did

not give Wagner an opportunity to cure.

            Section 3 of chapter 93B makes "[u]nfair methods of


                                          -6-
competition and unfair or deceptive acts or practices" unlawful.

Mass. Gen. Laws ch. 93B, § 3. Among the enumerated "unfair methods"

and "unfair or deceptive acts or practices," section 5 makes the

termination of a motor vehicle franchise agreement unlawful under

certain conditions.    Id. § 5. Under section 5, "[i]t shall be a

violation of subsection (a) of section 3 for a manufacturer,

distributor or franchisor representative without good cause, in bad

faith or in an arbitrary or unconscionable manner . . . to terminate

the franchise agreement of a motor vehicle dealer . . . ."

          In Coady Corporation, we held that "arbitrariness" under

chapter 93B cannot be shown if the defendant's actions were based

on "reasonable business practices." 361 F.3d at 56. It is only the

egregious decision which can be labeled "arbitrary or unfair."   The

chapter was not intended to protect dealers from the normal risks

of a free economy.    Id.

A.   Good Cause Under Chapter 93B

          The district court analyzed good cause under two different

subsections of section 5.   Section 5(h) provides:

           For purposes of this section, good cause may
           be found if the motor vehicle dealer failed to
           comply with or observe a provision of the
           franchise agreement that is material to the
           franchise relationship, including without
           limitation . . . facility requirements, which
           were communicated in writing to the motor
           vehicle dealer within a reasonable period
           before the effective date of the termination
           or   nonrenewal,   such  that   a   reasonable
           opportunity to cure was afforded.


                                -7-
Mass. Gen. Laws ch. 93B, § 5(h).    This section allows the court to

make the good cause determination on the basis of a material breach

concerning facility requirements alone. The district court assigned

"heavy weight" to the breaches under section 5(h). Wagner & Wagner,

539 F. Supp. 2d at 470.

          The district court also held that, alternatively, there

was good cause for termination in considering the enumerated factors

under section 5(j), which provides:

          In determining whether good cause has been
          established for terminating, refusing to extend
          or renew or changing or modifying the
          obligations of the motor vehicle dealer as a
          condition to offering a renewal, replacement or
          succeeding franchise agreement, the court shall
          consider all pertinent circumstances, that may
          include, but shall not be limited to: . . . the
          existence and materiality of any breaches,
          defaults or violations by the affected motor
          vehicle dealer of the terms or provisions of
          the   existing   franchise  agreement   or   of
          applicable law.

Mass. Gen. Laws ch. 93B, § 5(j).2

     2
          The section lists six other factors: (1) the amount of
business transacted by the affected motor vehicle dealer during the
three-year period immediately preceding such notice as compared to
the business available to it; (2) the investment necessarily made
and obligations incurred by the affected motor vehicle dealer to
perform its obligations under the existing franchise agreement; (3)
the permanency of the investment of the affected motor vehicle
dealer; (4) whether it is injurious or beneficial to the public
welfare for the franchise agreement of the affected motor vehicle
dealer to expire, to be modified, or to be terminated, or for the
affected motor vehicle dealer to be replaced; (5) whether the
affected motor vehicle dealer has adequate motor vehicle sales and
service facilities, equipment, vehicle parts and qualified
personnel to reasonably provide for the needs of the consumers for
motor vehicles handled by the affected motor vehicle dealer; (6)

                                -8-
              Under the terms of the chapter, the burden is on LRNA to

establish good cause to terminate the franchise.               Id. § 5(m).      The

district court correctly held that Wagner's "failure to meet the

interim construction deadlines and the final facility completion

deadlines" violated the terms of the 2004 LOI, and that Wagner's

breach was material.      Wagner & Wagner, 539 F. Supp. 2d at 470.               On

the undisputed facts, we agree that LRNA established good cause

under both section 5(h) and section 5(j).               The court's finding is

well-supported in the record. The terms of the 2004 LOI and the TDA

made it clear that completion of the Shrewsbury site dealership was

a condition precedent to LRNA ultimately granting Wagner a non-

temporary Land Rover Dealer Agreement.            Id.

              Wagner never met any of the deadlines in the 2004 LOI

after obtaining the TDA.       Ron Wagner, the owner of Wagner, conceded

that    the   plaintiff   never   applied   for    any    of   the    permits    or

regulatory approvals necessary to comply with the October 31, 2004

deadline.       He also conceded that Wagner failed to supply the

required detailed construction drawings in compliance with the 2004

LOI's   March    31,   2005   deadline.     He    admitted     that   a   general

contractor was never identified or hired, and conceded that no site

work ever even started. That site work was required to be completed

by September 30, 2005. Wagner thus failed to meet the September 30,


whether the affected motor vehicle dealer has been and is rendering
adequate services to the public. Mass. Gen. Laws ch. 93B, § 5(j).


                                     -9-
2005 interim deadline and never opened the permanent facility by

February 28, 2006, the completion date stated in the 2004 LOI.

          On appeal, Wagner argues that its failure to perform is

excused by what it alleges was LRNA's failure to approve in writing

Wagner's preliminary construction plans and that it could not

provide final detailed construction drawings until the preliminary

drawings were approved by LRNA.    LRNA's alleged failure to meet its

obligations in turn prevented Wagner from performing by complying

with the later deadlines of September 30, 2005 and February 28,

2006.

          The argument fails.     We bypass the question of whether

Wagner preserved this argument in the district court.         We are

doubtful the issue was preserved because the facts offered by Wagner

as disputed went to a different defense -- that regardless of the

terms of the LOI there was a changed economic landscape of Land

Rover and Jaguar sales warranting Wagner's non-compliance. See

Boston Beer Co. v. Slesar Bros. Brewing Co., 9 F.3d 175, 180 (1st

Cir. 1993)); Wright & Miller, Federal Practice & Procedure §

2716, at 282-86 (3d ed. 1998).

          Even taking the argument that LRNA failed to approve the

plans as preserved, there is no merit to it.   The record shows that

whatever Ron Wagner's initial uncertainty at deposition as to

whether LRNA responded to Wagner's architectural drawings, Ron

Wagner admitted that the drawings "did finally come back, but I


                                  -10-
can't remember the dates."              Upon further questioning, Ron Wagner

admitted that the reason Wagner did not move ahead with applications

for permits in compliance with the 2004 LOI was that he "lost

focus," rather than because of LRNA's failure to approve the

drawings.       The record is clear that Wagner received the requisite

approval of      preliminary plans from LRNA. George Delaney, the LRNA

representative who worked with Wagner, testified at his deposition,

"[w]e       approved   the    preliminary       drawings,     the   size   that   they

submitted."       He further testified that after a meeting discussing

the preliminary drawings and approving them "subject to the Wagners'

architect making certain revisions," Delaney "advised the Wagners

that they had met the first milestone under the LOI."

               Wagner's      argument    that    LRNA   was    in   breach   of    its

obligations depends on a misrepresentation of the record.                         Since

Wagner was undeniably in breach of its contractual obligations, LRNA

had good cause under sections 5(h) and 5(j).

B.   Bad Faith

               Under chapter 93B, the burden of showing bad faith is on

the dealer, Wagner.           Mass. Gen. Laws ch. 93B, § 5(m).             Plaintiff

argues generally that LRNA showed bad faith3 in terminating the


        3
          Wagner contends that the Massachusetts covenant of good
faith and fair dealing implied into contracts should define bad
faith under chapter 93B.     Plaintiff argues that, in light of
Wagner's initial investment in the dealership, LRNA's alleged
failure to approve the plans, the need for a reduced facility due
to the decline in market conditions, and the evidence of ongoing
negotiations between the parties, there was a breach of the implied

                                         -11-
franchise agreement or that the question at least presents a triable

issue of fact.

          There is no evidence of bad faith and so no need to test

whether there can ever be a finding of bad faith when good cause has

been established under section 5(h).   This court has explained that

"[b]ad faith may encompass broader conduct under chapter 93B than

mere coercion or intimidation."   General GMC, Inc. v. Volvo White

Truck Corp., 918 F.2d 306, 309 (1st Cir. 1990) (citing Tober Foreign

Motors, Inc. v. Reiter Oldsmobile, Inc., 381 N.E.2d 908 (Mass.

1978)) (interpreting Mass. Gen. Laws ch. 93B, § 4(1), which then

included language later    amended and moved to § 5). Even so,

plaintiff failed to present any evidence whatsoever of bad faith on

the part of LRNA.   LRNA simply enforced the terms of the 2004 LOI

for which the parties had bargained.      Although Wagner may have

wished to change the terms of the 2004 LOI in light of changed

market conditions, "chapter 93B was not meant to insulate dealers

from the ordinary flux of pressure and striving that is part of a

free economy." Coady Corp., 361 F.3d at 56.

C.   Opportunity to Cure

          We turn to Wagner's argument that nonetheless it should

prevail because LRNA failed to provide an opportunity to cure

consistent with good cause as defined in chapter 93B.       A court



covenant of good faith and fair dealing. The reference to a common
law doctrine, however, adds nothing to Wagner's statutory claim.

                               -12-
examining whether there was good cause for termination may consider

a number of different criteria, including whether the distributor

gave the automobile dealer a reasonable opportunity to cure.                      The

cure   provision    states       that   courts     may   find   "good   cause   [for

termination]     . . . if the motor vehicle dealer failed to comply

with [requirements that] . . . were communicated in writing to the

motor vehicle dealer within a reasonable period before the effective

date of the termination or nonrenewal, such that a reasonable

opportunity to cure was afforded."               Mass. Gen. Laws ch. 93B, § 5(h)

(emphasis added).          The district court correctly found on the

undisputed facts that LRNA had repeatedly offered Wagner reasonable

opportunity to cure.

            When Wagner failed to meet its initial obligations, LRNA's

Vice President of Franchise Operations sent a letter on May 16, 2005

asking Wagner why the March 31 deadline had not been met.                   LRNA's

letter emphasized that time was of the essence and that material

breaches would be enforced.               Wagner responded, saying that the

changed business outlook for Land Rover and Jaguar sales meant that

it needed more time to adjust its business model, and Wagner's

response,   on     July    13,    2005,    requested      an    extension   for    an

unspecified date.         On August 18, 2005, LRNA responded to Wagner's

request by offering (i) a one-year extension of the completion date

and (ii) a reduction in the size of the facility subject to Wagner

signing amended agreements.             Wagner rejected LRNA's proposal and


                                          -13-
instead sought an extension of up to three years.                   On those facts

alone, Wagner's claim of inadequacy of an opportunity to cure fails.

            LRNA rejected Wagner's counterproposal for a three-year

extension on September 19, 2005 and restated its previous offer.

The final letters in 2006, which granted LRNA more than sixty days

notice until the effective termination date, put Wagner on notice

of its contractual breach and gave Wagner repeated opportunity to

cure by offering to amend the deadlines.

            Indeed, the documents from the time show that Wagner never

complained   of    a   lack   of   an   opportunity        to    cure.      Rather   it

explained    its   failure    to   comply      was   due    to    adverse    economic

conditions, including the decline in Jaguar sales and the removal

of the Freelander model from the market.

            We note that Wagner was not an established Land Rover

dealer of many years faced with the loss of a dealership, a core

concern of the statute.       See Autohaus, Inc. v. BMW of N. Am., Inc.,

No. CIV. A. 92-103403-MA, 1993 WL 1503945 (D. Mass. Dec. 23, 1993)

(manufacturer had good cause in terminating twenty-five-year-old

established dealership for failure to build facility as required in

franchise agreement). Rather, Wagner was at the other end -- it was

a temporary dealer. It was given a temporary initial dealership

pursuant to the TDA and there were certain conditions precedent it

had to meet to be given a more permanent dealership.                     It failed to

meet those conditions.


                                        -14-
D.    Oral Modification to the 2004 LOI

              As    a    last   resort,    Wagner    argues    that      its    written

contractual obligations were modified orally by agreement of the

parties.      The district court correctly held there was no evidence

of oral modification.           The plain language of the 2004 LOI forbids

amending    the     agreement     "in     any   manner   except    by    an    executed

instrument in writing duly executed by an officer of the party to

be charged."

              Still, it is true that Massachusetts law allows claims of

oral modification of written contracts contravening such contract

language.      See Cambridgeport Savs. Bank v. Boersner, 597 N.E.2d

1017, 1022 (Mass. 1992) ("[A] provision that an agreement may not

be amended orally but only by a written                     instrument does not

necessarily bar oral modification of the contract.").                     State law,

however,      imposes      stringent    proof     requirements     for    such     oral

modification.           Massachusetts courts have made clear that "[t]he

evidence of a subsequent oral modification must be of sufficient

force to overcome the presumption that the integrated and complete

agreement, which requires written consent to modification, expresses

the intent of the parties."             Id. at 1022, n.10; see also Beal Bank

S.S.B. v. Krock, No. 97-2241, 1998 WL 1085807, at *3 (1st Cir. 1998)

("Massachusetts . . . impose[s] a heavy burden on the party seeking

to   modify    an       integrated   written     contract     by   subsequent     oral

agreement.")


                                          -15-
          There is no evidence of any oral modification sufficient

to overcome the presumption that the 2004 LOI expresses the intent

of the parties. The evidence in the record shows that Wagner merely

emphasized to the district court that negotiations were ongoing,

without establishing the substance of the alleged oral modification.

                               III.

          Entry of summary judgment for LRNA is affirmed. Costs are

awarded to LRNA.




                               -16-