[PUBLISH]
IN THE UNITED STATES COURT OF APPEALS
FOR THE ELEVENTH CIRCUIT
________________________
FILED
No. 10-13913 U.S. COURT OF APPEALS
________________________ ELEVENTH CIRCUIT
SEPTEMBER 19, 2011
D.C. Docket No. 3:09-cv-01135-HES-MCR JOHN LEY
CLERK
TRAILER BRIDGE, INC.,
a Delaware corporation,
Plaintiff-Appellant,
versus
ILLINOIS NATIONAL INSURANCE COMPANY,
an Illinois corporation,
Defendant-Appellee.
________________________
Appeal from the United States District Court
for the Middle District of Florida
________________________
(September 19, 2011)
Before HULL and ANDERSON, Circuit Judges, and VINSON,* District Judge.
PER CURIAM:
*
Honorable C. Roger Vinson, United States District Judge for the Northern District of
Florida, sitting by designation.
Trailer Bridge, Inc., appeals the district court’s grant of summary judgment
in favor of Defendant Illinois National Insurance Co. on Plaintiff Trailer Bridge’s
complaint alleging that Illinois National failed to defend Trailer Bridge in an
underlying antitrust action and thereby breached its commercial general liability
insurance policy (the “Policy”) issued to Trailer Bridge for the year July 2004 to
July 2005.
Subject to certain conditions, Illinois National agreed in the Policy to pay
any sums that Trailer Bridge became legally obligated to pay as damages because
of “personal and advertising injury” and to defend Trailer Bridge against any suit
seeking such damages. The Policy defines “personal and advertising injury” as
“injury, including consequential ‘bodily injury,’ arising out of . . . [t]he use of
another’s advertising idea in your ‘advertisement.’” Although failing to define
“advertising idea,” the Policy defines “advertisement” as “a notice that is broadcast
or published to the general public or specific market segments about your goods,
products or services for the purpose of attracting customers or supporters.”
In 2008, various entities sued Trailer Bridge and other defendants for
conspiring to fix prices of cabotage services between the United States and Puerto
Rico in violation of the Sherman Antitrust Act. In a section titled “Fraudulent
Concealment,” the underlying antitrust complaint alleges that, between 2002 and
2
April 2008, the defendants affirmatively concealed their unlawful activity. The
complaint alleges that the defendants met in secret and issued materially false
public statements about the reasons for rate and surcharge increases. As an
example, the complaint alleges that Trailer Bridge’s CEO noted in an interview
“that customer decisions were driven by ‘[p]rice in an all-inclusive sense, which
starts with the freight rate,’ implying that Defendants could not rig bids or set and
increase rates, surcharges or fees, and therefore were not doing so, or otherwise
acting anti-competitively.” The complaint asserts that this allegedly misleading
statement was an attempt to conceal Trailer Bridge’s ability to rig bids and effect
supra-competitive rates.
In this case before the district court, Trailer Bridge argued that Defendant
Illinois National owed a duty to defend the antitrust action under the Policy’s
coverage for “personal and advertising injury.” Trailer Bridge pointed out that the
CEO’s interview was published in The Wall Street Transcript, a newsletter targeted
at long-term investors. Trailer Bridge argued that the interview was an
“advertisement” within the meaning of the Policy and that the CEO’s statement
deployed the “advertising idea” of “another” because the CEO’s misleading
justifications for price increases must have originated with Trailer Bridge’s
competitors (and alleged co-conspirators).
3
Granting summary judgment, the district court concluded1 that Defendant
Illinois National had no duty to defend Trailer Bridge because (1) the CEO’s
allegedly misleading statement – made in an interview aimed at investors and
describing general market conditions – was not an “advertisement” for the
company, (2) even if the statement constituted an advertisement, the CEO’s brief
description of market conditions did not involve the use of an “advertising idea,”
(3) even if the CEO’s statement was an advertising idea, the antitrust complaint
failed to allege that the advertising idea “belonged to another,” and (4) even if the
antitrust complaint alleged an advertising injury under the Policy, the injury did not
cause the antitrust plaintiffs’ damages because the antitrust plaintiffs sought relief
only for antitrust violations, not for misappropriation of an advertising idea.2
In this appeal, Trailer Bridge asserts an array of arguments on why the
district court erred. But the arguments all stem from the central issue of whether
the CEO’s statement triggered the duty to defend under the “personal and
advertising injury” provision in the Policy. After review and oral argument, we
conclude that the district court did not err in granting summary judgment for
1
The district court concluded, and neither party disputes, that Florida law applies to the
construction and application of the Policy.
2
The district court declined to address any exclusion in the Policy because it concluded,
for purposes of summary judgment, that Illinois National had conceded that none of the
exclusions was applicable.
4
Illinois National for the reasons set forth in the district court’s thorough and well-
reasoned order, which we adopt as our own.3 For the convenience of the reader,
we reproduce the district court’s order as an appendix to this opinion.
In particular, we agree with the district court’s rejection of Trailer Bridge’s
convoluted argument that the CEO’s statement deployed the advertising idea of
“another.” The Policy defines “advertising injury” as an injury arising from “[t]he
use of another’s advertising idea in your ‘advertisement.’” We reject Trailer
Bridge’s contention that the use of a co-defendant’s (and alleged co-conspirator’s)
idea – as opposed to the idea of a plaintiff in the underlying antitrust action – could
qualify as an “offense” under the Policy. See Rose Acre Farms, Inc. v. Columbia
Cas. Co., 772 F. Supp. 2d 994, 1003 (S.D. Ind. 2011) (rejecting a similar argument
and noting that research revealed no case in which “an underlying complaint for
antitrust injury triggered an insurer’s duty to defend for an advertising injury
caused by . . . ‘the use of another’s advertising idea in your advertisement’”). The
underlying plaintiffs sought only antitrust damages; they did not seek to impose
any legal obligation upon the insured to pay them damages “because of . . .
advertising injury.” No facts were alleged in the underlying complaint on the basis
3
We note that the district court considered the entirety of the interview given by Trailer
Bridge’s CEO, and not just the part thereof referred to in the complaint. Even if that were error,
see Jones v. Fla. Ins. Guar. Ass’n, Inc., 908 So.2d 435 (Fla. 2005), and even if we too accepted
Trailer Bridge’s invitation to consider the entire interview, our decision would be unchanged.
5
of which the underlying plaintiffs might have recovered damages “because of . . .
advertising injury”; and the underlying plaintiffs could not have recovered such
damages because the allegedly misappropriated “advertising idea” was not that of
the underlying plaintiffs, but rather was alleged to have been the advertising idea of
other parties altogether.
AFFIRMED.4
4
Trailer Bridge’s request for certification to the Florida Supreme Court is DENIED.
6
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 1 of 14 PageID 834
FILED
UNITED STATES DISTRICT COURT
MIDDLE DISTRICT OF FLORIDA
JACKSONVILLE DIVISION
zmo JUL 22 0 3: 20
C,~,ERK. us DIS TRIC Tr:CUi\ r
1'1!~t~J. P~STRICr OF FLORIDA
J"l"r,:..uH'/it Lt. rUm/D,\
TRAILER BRIDGE, INC.,
a Delaware corporation,
Plaintiff,
Case No.: 3:09-cv-1135-J-20MCR
vs.
ILLINOIS NATIONAL INSURANCE
COMPANY, an Illinois corporation,
Defendant.
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _----:1
ORDER
Before this Court is Plaintiff Trailer Bridge, Inc.'s Motion for Partial Summary Judgment
Re Illinois National Insurance Company's Duty to Defend (Doc. II, filed December 15,2009);
Defendant Illinois National Insurance Company's Motion for Summary Judgment and Response
in Opposition to Plaintiff Trailer Bridge's Motion for Partial Summary Judgment (Doc. 21, filed
January 25, 2010); and Plaintiff Trailer Bridge, Inc.'s Opposition to Defendant Illinois National
Insurance Company's Motion for Summary Judgment (Doc. 25, filed February 4,2010).
I. Statement of Facts l
Plaintiff, Trailer Bridge, Inc. ("Trailer Bridge"), is a Delaware corporation with its
principal place of business in Jacksonville, Florida. Trailer Bridge offers integrated freight
I This Court's use of the word "facts" is solely for purposes of deciding the Motions
before it. Kelly v. Curtis, 21 F.3d 1544, 1546 (11th CiT. 1994) (citation omitted).
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 2 of 14 PageID 835
shipping services between the continental United States and Puerto Rico. At issue in this case is
whether its insurer, Illinois National Insurance Company (,'Illinois National ll ), has a duty to
defend or indemnify Trailer Bridge in a separate action.
Illinois National issued Commercial General Liability Policy No. TGL 989-58-40 ("the
Policyll) to Trailer Bridge for the policy period July 1,2004, to July 1,2005. (Doc. 1-1, Exhibit
I, filed November 19, 2009). Subject to certain conditions, Illinois National agreed to pay any
damages Trailer Bridge became legally obligated to pay because of "personal and advertising
injury," and defend against any suit seeking those damages. [d. at 12. "Personal and advertising
injuryll is defined by the Policy as:
injury ... arising out of one or more of the following offenses:
a. False arrest, detention or imprisonment;
b. Malicious prosecution;
c. The wrongful eviction from, wrongful entry into, or invasion of the right
ofprivate occupancy of a room, dwelling or premises that a person occupies,
committed by or on behalf of its owner, landlord or lessor;
d. Oral or written publication, in any manner, of material that slanders or
libels a person or organization or disparages a person's or organization's
goods, products or services;
e. Oral or written publication, in any manner, of material that violates a
person's right of privacy;
f. The use of another's advertising idea in your Il advertisement"; or
g. Infringing upon another's copyright, trade dress or slogan in your
"advertisement"[.]
[d. at 21.
2
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 3 of 14 PageID 836
In 2008, various entities filed class action lawsuits against Trailer Bridge and other
parties in different U.S. district courts. The actions shared factual questions relating to
allegations that Trailer Bridge and others conspired to fix prices of cabotage services to and from
Puerto Rico, in violation of the Shennan Antitrust Act. On August 13,2008, the Judicial Panel
on Multidistrict Litigation consolidated and transferred those cases, along with all related future
actions, to the United States District Court for the District of Puerto Rico for pre-trial
administration. The underlying consolidated action is captioned In Re Puerto Rican Cabotage
Antitrust Litigation, MOL Docket No. 3:08-md-1960 (ORO) ("Antitrust Litigation").
On April 29, 2008, through May 7, 2008, Trailer Bridge provided Illinois National with
copies of the initial class action complaints and requested that the company provide a defense to
the suits. By letter dated August 19, 2008, Illinois National notified Trailer Bridge that the
actions did not implicate coverage under the Policy. However, on May 18, 2009, Trailer Bridge
retendered the individual complaints and the consolidated second amended complaint. After
reviewing the pleadings, Illinois National again found that no coverage existed under the Policy.
Thereafter, Illinois National also denied a defense to the Antitrust Litigation upon receipt of the
consolidated third and fourth amended complaints.
On November 19, 2009, Trailer Bridge filed its Complaint in this Court for breach of
contract and declaratory judgment. (Doc. 1). The two-count Complaint asserts that the
complaint filed in the Antitrust Litigation alleges a personal and advertising injury offense, and
thus, Illinois National 1) owes Trailer Bridge a duty to defend, and 2) breached the insurance
contract by failing to provide a defense.
3
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 4 of 14 PageID 837
II. Discussion
Trailer Bridge moved for summary judgment on the specific issue of whether Illinois
National owes a duty to defend in the Antitrust Litigation. IlIinois National submitted its
memorandum in opposition and its cross motion for summary judgment on the issues of whether
it owes Trailer Bridge a duty to defend and whether it has an obligation to indemnify.
a. Standard of Review
Summary judgment is proper if, following discovery, the pleadings, depositions, answers
to interrogatories, affidavits, and admissions on file show that there is no genuine issue as to any
material fact in dispute and that the moving party is entitled to judgment as a matter oflaw.
Celotex Corp. v. Catrett, 477 U.S. 317 (1986); Fed. R. Civ. P. 56. Further, when the essential
facts of the case are not in dispute, it is appropriate for a district court to interpret an insurance
contract to determine whether any ambiguities exist as a matter oflaw. Gulf Tampa Drydock Co.
v. Great Atl. Ins. Co., 757 F.2d 1172, 1174 (lith Cir. 1985).
b. Choice of Law and Contract Construction
This case is before this Court on diversity jurisdiction. In diversity actions, the federal
court must apply the substantive law of the state in which it sits, "except in matters governed by
the Federal Constitution or by act of Congress. II Erie R.R. Co. v. Tompkins, 304 U.S. 64, 78
(1938). Because the insurance contract was issued in Florida and the questions before this Court
are ones of contract construction, it is undisputed that Florida law governs the meaning of the
Policy and its application to the facts of this case. In the absence of precedents from Florida's
courts, however, the case law of other jurisdictions that have examined similar policy provisions
4
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 5 of 14 PageID 838
may be considered to detennine the issues of state law as this Court believes the Florida Supreme
Court would. State Farm Fire and Cas. Co. v. Steinbergt 393 F.3d 1226t 1231 (11 th Cir. 2004).
"In insurance coverage cases under Florida law t courts look at the insurance policy as a
whole and give every provision its 'full meaning and operative effect.'" State Farm Fire and Cas.
CO. t 393 at 1230 (quoting Hyman v. Nationwide Mut. Fire Ins. Co., 304 F.3d 1179, 1186 (lith
Cir. 2002». "[I]nsurance contracts are construed according to their plain meaning. Ambiguities
are construed against the insurer and in favor of coverage." Taurus Holdings. Inc. v. U.S.
Fidelity and Guar. CO. t 913 So.2d 528, 532 (Fla. 2005). "Although ambiguous provisions are
construed in favor of coverage, to allow for such a construction the provision must actually be
ambiguous. II Id. Courts are not pennitted to "rewrite contracts, add meaning that is not present,
or otherwise reach results contrary to the intentions of the parties." Id. (internal quotation marks
omitted).
c. Duty to Defend
In Florida, "the general rule is that an insurance company's duty to defend an insured is
detennined solely from the allegations in the complaint against the insured t not by the true facts
of the cause of action against the insured t the insured's version of the facts or the insured's
defenses." State Farm Fire and Cas. Co. t 393 F.3d at 1230 (citing Amerisure Ins. Co. v. Gold
Coast Marine Distribs.. Inc. t 771 So.2d 579, 580-81 (Fla. 4th DCA 2000». The insurer must
provide a defense in the underlying action if the complaint states facts that bring the injury within
the policy's coverage. Id. "If the complaint alleges facts partially within and partially outside the
scope of coverage t the insurer is obligated to defend the entire suit." Lazzara Oil Co. v.
Columbia Cas. Co., 683 F. Supp. 777 779 (M.D. Fla. 1988). The merits of the underlying suit
t
5
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 6 of 14 PageID 839
have no bearing on whether the duty is owed. State Farm Fire and Cas. Co., 393 F.3d at 1230.
"Furthennore, any doubt about the duty to defend must be resolved in favor of the insured.
Coverage is determined from examining the most recent amended pleading, not the original
pleading. II !d. (citation omitted).
The parties agree that no material facts are in dispute. Illinois National's duty to defend
depends entirely on interpretation of the Policy and its application to the allegations of the
underlying complaint. Since these issues are matters of law, this question is appropriate for
summary judgment.
The parties filed a Joint Notice to Court (Doc. 43, filed June 2,2010) representing that
Trailer Bridge was dismissed with prejudice from the Antitrust Litigation on April 30, 2010.
Thus, the Fourth Amended Class Action Complaint (Doc. S-I, filed May 12,2010) ("Antitrust
Complaint") is the most recent pleading in which Trailer Bridge is named as a party. The
Antitrust Complaint alleges violations of the Sherman Antitrust Act, 15 U.S.C. §§ 1,3.2 It
claims the underlying defendants restricted competition through a continuing agreement to
allocate customers, rig bids, and fix rates, surcharges, and other fees. (Doc. S-l at 59-61). The
Antitrust Complaint further alleges the underlying defendants attempted to conceal their scheme,
in part, by making false and misleading public statements about the reasons for rate and
surcharge increases. Id. at 54-57. As an example, it points to a portion of an interview given by
2 This Court notes that sections of the Antitrust Complaint, which is currently filed under
seal, are quoted within this Order. See Order (Doc. 40, signed April 22, 2010). All material
discussed or quoted, however, is substantially similar to the allegations contained in the complaint
filed in the public record. See Second Consolidated Amended Class Action Complaint (Doc. 1-2,
Exhibit 4, filed November 19, 2009).
6
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 7 of 14 PageID 840
Trailer Bridge's CEO in 2005. [d. at 56. He is quoted as stating "that customer decisions were
driven by '[p]rice in an all-inclusive sense, which starts with the freight rate[.]'" [d.
The plaintiffs in the Antitrust Litigation took these statements to imply the underlying
"Defendants could not rig bids or set and increase rates, surcharges or fees, and therefore were
not doing so[.]" [d. They allegedly "lulled [the underlying] Plaintiffs and members of the class
into believing that the price increases were the normal result of competitive market forces rather
than the product of [the underlying] Defendants' anti-competitive efforts." [d.
Trailer Bridge argues that the above allegations against it "potentially evidence 'use of
another's advertising idea in [its] advertisement' so as to fall within the potential coverage for
offense section" of the Policy. (Doc. 11 at 2). It claims an implication of market driven pricing
constitutes an advertising idea, id. at 13, and the Antitrust Complaint indicates the idea was
already used by its co-defendants in the underlying action, thus making it an idea of another's. [d.
at 10. 3
i. Advertising Injury
Illinois National takes issue with Trailer Bridge's interpretation of the Policy. According
to Illinois National, the Antitrust Complaint does not allege wrongful acts were committed in
Trailer Bridge's "advertisement." or that Trailer Bridge used "another's advertising idea. 1I
Because the Antitrust Complaint fails to contain allegations comprising an advertising injury
offense, it arbrues coverage is not implicated under the Policy.
3 Trailer Bridge argues that multiple Policy exclusions, including the exclusion for injury
arising out of criminal acts, do not apply in this case. [d. at 19-25; see Doc. I-I, Exhibit I, at 13.
Illinois National fails to oppose the arguments, and merely claims that this Court need not consider
their applicability at this time. (Doc. 21 at 31). Thus, for the purposes of this Motion, Illinois
National has conceded the issue.
7
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 8 of 14 PageID 841
The Policy states Illinois National has a duty to defend against any cases seeking damages
because of personal and advertising injury. (Doc. I-I, Exhibit I, at 12). "Personal and
advertising injury" is defined as injury arising out of specific, enumerated offenses, including
"[t]he use of another's advertising idea in your 'advertisement[.]'" Id. at 21. The Policy defines
"advertisement" as "a notice that is broadcast or published to the general public or specific
market segments about your goods, products or services for the purpose of attracting customers
or supporters." Id. at 19.
The disputed quotation derives from an article published by The Wall Street Transcript
("Periodical"). (Doc. 1-1, Exhibit 5, filed November 19,2009). The article, based on an
interview of Trailer Bridge's past CEO, covers multiple topics, ranging from what types of assets
the company owns and descriptions of its services, to the CEO's general outlook on the relevant
market. While it could conceivably lead to additional customers or supporters for Trailer Bridge,
that in no way appears to be the article's purpose. Its purpose, instead, seems to be purely
informational. The Periodical questioned the CEO so that it could provide a summary of the
company and market to its readership. No representation is made that Trailer Bridge paid the
Periodical to publish the article or directed its content in any way. Including quotes from Trailer
Bridge's CEO, which happen to be beneficial to the company, does not transform the article into
an advertisement of the company's. Notwithstanding, even if the Antitrust Complaint identified a
relevant advertisement, it still fails to allege facts showing use of "another's advertising idea."
The Policy does not define "advertising idea." Yet, the Eleventh Circuit, applying Florida
law, has construed the term to mean "any idea or concept related to the promotion of a product to
the public." Hyman v. Nationwide Mut. Fire Ins. Co., 304 F.3d 1179, 1188 (lIth Cir. 2002). Put
8
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 9 of 14 PageID 842
another way, "[a]n advertising idea is a concept about the manner a product is promoted to the
public." Gemini Ins. Co. v. The Andy Boyd Co., Civil Action No. H-05-1861, 2006 WL
1195639, at *2 (S.D. Tex. May 3,2006) (citing Hyman, 304 F.3d at 1188).
It is merely asserted that Trailer Bridge made misleading statements about the reasons for
increased prices, specifically, representing "that customer decisions were driven by '[p]rice in an
all-inclusive sense, which starts with the freight rate. III (Doc. S-1 at 56). No effort was made to
differentiate or promote any aspect of Trailer Bridge's products or services. Instead, the
statement provided a brief explanation of the factors affecting price in the entire Puerto Rican
cabotage market. Cf. American Simmental Ass'n v. Coregis Ins. Co., 282 F.3d 582, 587 (8th Cir.
2002) ("The plain and ordinary meaning of 'advertising idea' generally encompasses an idea for
calling public attention to a product or business, especially by proclaiming desirable qualities so
as to increase sales or patronage." (internal quotation marks omitted)); Proxima Corp. v. Federal
Ins. Co., 26 F.3d 132, at *1 (9th Cir. 1994) (unpublished table decision) (holding that the shape
of a product was not an advertising idea because there was no allegation in the complaint "that
the design itself [was] a trademark, or [was] intended to distinguish the product from others that
might enter the market." (citation omitted)). Regardless of whether the statement lulled
customers into believing rates were controlled by the free market, its purpose does not appear
related to promoting Trailer Bridge's product.
Even assuming, however, the explanation amounted to an advertising idea, the Antitrust
Complaint fails to allege it belonged to another. Under the Policy, the advertising idea used must
be "another's" to meet the definition ofthe claimed offense. (Doc. 1-1, Exhibit 1, at 21).
According to Trailer Bridge, the Antitrust Complaint implies the idea was used by its co-
9
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conspirators prior to the date of the CEO's interview. (Doc. II at 10; Doc. 25 at 9). It argues
this, paired with the pleading's failure to allege or imply Trailer Bridge created the idea, "raise[s]
the unavoidable inference that the subject 'advertising idea' originated with an entity other than
Trailer Bridge. 1I (Doc. 25 at 9).
Trailer Bridge asks this Court to infer too much. "[C]ourts need not stretch the
allegations beyond reason to impose a duty on the insurer." Holloway Sportswear. Inc. v.
Transp. Ins. Co., 58 F. App'x 172, 175 (6th Cir. 2003). Contrary to Trailer Bridge's argument,
the broad assertion, "[t]rom 2002 through April 2008, Defendants ... affinnatively and
wrongfully concealed their unlawful conduct" through "misrepresentations ... concerning the
reasons for increases in rates, surcharges and other fees[,]" does not imply another individual
originated or used the purported advertising idea prior to Trailer Bridge. (Doc. 8-1 at 54-55; see
Doc. 25 at 9).
As an alternative argument, Trailer Bridge contends that airlines routinely cite fuel
surcharges as an explanation for the increase in their prices, which establishes it was another's
idea. (Doc. II at 10). Notwithstanding, courts must look to the underlying complaint to
detennine the duty to defend, not the true facts of the cause of action against the insured or the
insured's version ofthe facts. State Farm Fire and Cas. Co" 393 F.3d at 1230. Just as there is
no mention of the purported advertising idea belonging to a co-conspirator, nowhere in the
Antitrust Complaint is it implied that the idea was ever used by or belonged to an airline. The
Antitrust Complaint simply fails to allege an advertising idea belonged in any way to another
entity.
Having detennined the Antitrust Complaint does not contain allegations supporting a
10
Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 11 of 14 PageID 844
qualifying offense, there can be no advertising injury arising therefrom. This alone is enough to
relieve Illinois National of a duty to defend Trailer Bridge under the asserted Policy section.
Nevertheless, for the sake of completeness, this Court will address Illinois National's additional
arguments.
ii. Causation
Illinois National contends that even if the Court were to find the Antitrust Complaint
contained allegations of an advertising injury, no causal connection lies between the damages
sought by the underlying plaintiffs and an advertising injury. (Doc. 21 at 8, 27). "It was the
inflated costs of [the underlying] defendants' cabotage services, and not the 'cover-up' or
explanation for the surcharge, which gave rise to the underlying plaintiffs' damages." Id. at 8.
According to Trailer Bridge, though, "[i]t is of no moment that the asserted Ocean
Shipping Antitrust Litigation claims alleged violations of antitrust law." (Doc. 11 at 7). All that
is required is the Antitrust Complaint plead some injury arose out ofthe "use of another's
advertising idea" offense. Id. at 16. This Court must construe the Policy language liberally in
favor of the insured and strictly against the insurer. Id. at 8. To limit coverage to the situations
described by Illinois National would be to rewrite the contract. Id.
The rule that an insurance policy should be interpreted liberally in favor of the insured
applies only when there is more than one reasonable interpretation. See State Farm Fire and
Cas. Co., 393 F.3d at 1230; Taunts Holdings, Inc., 913 So.2d at 532. The Policy specifically
states Illinois National must provide a defense only to cases seeking sums that the insured would
become legally obligated to pay as damages "because of" personal and advertising injury. (Doc.
1-1, Exhibit 1, at 12).
11
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The Antitrust Complaint asserts the underlying defendants,
restrict[ed] competition by allocating customers, rigging bids, and fixing the prices
of rates, surcharges and other fees for Puerto Rican cabotage . . .. Defendants'
unlawful conduct resulted in artificially high, supra-competitive prices charged by
Defendants and their co-conspirators to Plaintiffs .... Plaintiffs and members ofthe
class seek to recover three times their overcharge damages plus interest, attorneys'
fees and costs of litigation.
(Doc. S-1 at 60-61). Thus, it is apparent the underlying plaintiffs allege their injuries were
caused by higher prices arising from price-fixing, not from the use of another's advertising idea in
Trailer Bridge's advertisement. None of the damages sought by the underlying plaintiffs in the
Antitrust Complaint are payments requested "because or'an advertising injury, but instead were
strictly for antitrust injuries. Cf Great Am. Ins. Co. v. Riso, Inc., 479 F.3d 158, 162 (1st Cir.
2007) (finding that the insurer did not have a duty to defend based, in part, on the fact "the
damages to the ... plaintiffs, if any occurred, were due to the higher costs caused by [the
defendant's] higher prices, rather than any injury to the plaintiffs' reputations"); Nat'l Union Fire
Ins. Co. ofPittsburgh v. Alticor, Inc., Nos. 05-2479,06-2538,2007 WL 2733336, at *6 (6th Cir.
Sept. 19, 2007) ("Because the policies at issue in this matter do not purport to cover antitrust
injuries, and because the damages sought by the [underlying] plaintiffs were only for such
antitrust injuries, the policies issued by the plaintiff-insurers do not apply in this instance, and
there was no duty to defend.").
"[T]he theories advanced and labels used in a complaint are subordinate to the facts
alleged for the purpose of determining the duty to defend." Harris Corp. v. Travelers Indem.
Co., No. 96-1 66-CIV-ORL-19A, 1998 WL 1657171, at *2 (M.D. Fla. Mar. 19, 1998) (citing
Lime Tree Vill. Cmty. Club Ass'n. Inc. v. State Farm Gen. Ins. Co., 980 F.2d 1402, 1405-06 (11 th
12
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Cir. 1993». Therefore, the mere inclusion of the term"marketing" within the Antitrust
Complaint is not enough to bring the claim within the Policy's coverage. Cf. Nat'l Union Fire
Ins. Co. ofPittsburgh, 2007 WL 2733336, at *6. It appears the allegations regarding the
purported use of the advertising idea were included simply to exemplify the efforts undertaken to
hide the price-fixing scheme, an antitrust offense, so that the statute of limitations could be
equitably tolled. (Doc. S-I at 56-57). The relationship between the purported advertising injury
and the damages claimed in the underlying action is too remote to say it is seeking damages
"because of' the injury. This Court finds it very unlikely that the insured or the insurer intended
coverage for the type of conduct alleged in the Antitrust Complaint.
d. Duty to Indemnify
The above analysis establishes that the allegations in the Antitrust Complaint are not
covered by the Policy. Thus, Illinois National was not in breach for failing to provide a defense
and holds no duty to indemnify Trailer Bridge. See, e.g., Philadelphia Indem. Ins. Co. v.
Yachtsman's Inn Condo Ass'n, Inc., 595 F. Supp.2d 1319, 1322 (S.D. Fla. 2009) ("[A] court's
determination that the insurer has no duty to defend requires a finding that there is no duty to
indemnify."); Fun Spree Vacations, Inc. v. Orion Ins. Co., 659 So.2d 419, 422 (Fla. 3d DCA
1995).
Accordingly, it is ORDERED and ADJUDGED:
I. PlaintiffTrailer Bridge, Inc.'s Motion for Partial Summary Judgment Re Illinois
National Insurance Company's Duty to Defend (Doc. II, filed December 15, 2009) is DENIED.
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·. Case 3:09-cv-01135-HES-MCR Document 48 Filed 07/22/10 Page 14 of 14 PageID 847
2. Defendant Illinois National Insurance Company's Motion for Summary Judgment
(Doc. 21, filed January 25,2010) is GRANTED.
3. The Clerk is directed to enter judgment in favor of Defendant that it does not owe a
duty to defend or indemnify for the underlying action, and CLOSE the file.
4. The Show Cause Order (Doc. 36, signed March 31, 2010) is DISCHARGED.
DONE AND ENTERED in Jacksonville, Florida, this2Jjfd;;; of July, 2010.
Copies to:
Alan S. Wachs, Esq.
Andrew M. Sussman, Esq.
David A. Gauntlett, Esq.
Bradley R. Johnson, Esq.
Daniel I. Graham, Jr.• Esq.
James F. Baffa, Esq.
Latasha Garrison-Fullwood. Esq.
Laura A. McArdle, Esq.
Mary F. Licari. Esq.
Richard H. Nicolaides, Jr.• Esq.
14