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In Re: Evenflo Company, Inc. v.

Court: Court of Appeals for the First Circuit
Date filed: 2022-11-23
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          United States Court of Appeals
                       For the First Circuit


No. 22-1133

  IN RE: EVENFLO COMPANY, INC., MARKETING, SALES PRACTICES AND
                 PRODUCTS LIABILITY LITIGATION,


   MIKE XAVIER; LINDSEY BROWN; MARCELLA REYNOLDS; MONA-ALICIA
SANCHEZ; KEITH EPPERSON; CASEY HASH; JESSICA GREENSCHNER; LAUREN
   MAHLER; EDITH BRODEUR; DAVID A. SCHNITZER; ASHLEY MILLER;
  DANIELLE SARRATORI; HAILEY LECHNER; DESINAE WILLIAMS; ELISE
  HOWLAND; THERESA HOLLIDAY; JOSEPH WILDER; AMY SAPEIKA; NAJAH
ROSE; SUDHAKAR RAMASAMY; TARNISHA ALSTON; EMILY NAUGHTON; TALISE
  ALEXIE; HEATHER HAMPTON; LINDSEY REED; KAREN SANCHEZ; BECKY
BROWN; DEBORA DE SOUZA CORREA TALUTTO; KARYN ALY; JANETTE SMARR;
  KARI FORHAN; JOSHUA KUKOWSKI; ANNA GATHINGS; KRISTIN ATWELL;
PENNY BIEGELEISEN; CARLA MATTHEWS; JILLI HIRIAMS; NATALIE DAVIS;
  CATHY MALONE; JEFFREY LINDSEY; LINDA MITCHELL; RACHEL HUBER;
                       CASSANDRA HONAKER,

                      Plaintiffs, Appellants,

    JANELLE WOODSON; DANA BERKLEY; JESSICA BLOSWICK; COLLEEN
 CODERRE; GRETA ANDERSON; KRISTEN BRINKERHOFF; LINDA FEINFELD;
ANDREW GLADSTONE; GEORGETTE GLADSTONE; ELIZABETH GRANILLO; JANET
       JUANICH; TERESA MUGA; ASHLEY PERRY; ANGELICA RUBY,

                            Plaintiffs,

                                 v.

                       EVENFLO COMPANY, INC.,

                        Defendant, Appellee,

              GOODBABY INTERNATIONAL HOLDINGS LIMITED,

                             Defendant.
          APPEAL FROM THE UNITED STATES DISTRICT COURT
               FOR THE DISTRICT OF MASSACHUSETTS

          [Hon. Denise J. Casper, U.S. District Judge]


                              Before

                 Lynch and Selya, Circuit Judges,
                   and McElroy,* District Judge.


     Jonathan D. Selbin, with whom Lieff Cabraser Heimann &
Bernstein LLP, Steve W. Berman, Hagens Berman Sobol Shapiro LLP,
Martha A. Geer, and Milberg Coleman Bryson Phillips Grossman, PLLC
were on brief, for appellants.
     Barbara A. Smith, with whom Dan H. Ball, Timothy J. Hasken,
K. Lee Marshall, and Bryan Cave Leighton Paisner LLP were on brief,
for appellee.
     Philip S. Goldberg, Mark A. Behrens, Andrew J. Trask, and
Shook Hardy & Bacon L.L.P. on brief for Juvenile Products
Manufacturers Association, Chamber of Commerce of the United
States of America, National Association of Manufacturers, and
National Retail Federation, amici curiae.


                        November 23, 2022




     *    Of the District of Rhode Island, sitting by designation.
             LYNCH, Circuit Judge.           The district court dismissed the

plaintiffs/appellants' operative complaint ("complaint") in this

putative class action for lack of Article III standing.                    See In re

Evenflo Co. Mktg., Sales Pracs. & Prods. Liab. Litig., No. 20-md-

02938, 2022 WL 252331, at *1, *5-6 (D. Mass. Jan. 27, 2022).                    The

complaint    alleges      that   the      defendant,      Evenflo    Company,   Inc.

("Evenflo"), made several misrepresentations about the safety and

testing of its children's Big Kid car booster seat and that the

plaintiffs bought the seat relying on those misrepresentations for

use    by    their       children      and        grandchildren      (collectively,

"children").       The    complaint       alleges     that,    but   for   Evenflo's

misrepresentations, the plaintiffs would not have purchased the

seat, would have paid less for it, and/or would have bought a safer

alternative.      We refer to these three harms as "overpayment."                The

complaint alleges that Evenflo's misrepresentations caused the

plaintiffs to spend money that they otherwise would not have spent.

It does not allege that the plaintiffs' children were hurt while

using the seat or that the product otherwise failed to perform.

The complaint raises a variety of state law claims and requests

monetary, declaratory, and injunctive relief.

             We   hold    that      the    plaintiffs'        pleadings    plausibly

demonstrate their standing to seek monetary relief.                    We also hold

that   the   plaintiffs      lack      standing      to   seek    declaratory   and




                                          - 3 -
injunctive relief.      We affirm in part, reverse in part, and remand

for further proceedings.

                                      I.

                                      A.

          We describe the facts as they appear in the plaintiffs'

complaint.    Hochendoner v. Genzyme Corp., 823 F.3d 724, 728 (1st

Cir. 2016).

          The complaint asserts fifty-eight state law counts,

including claims for fraudulent concealment, unjust enrichment,

negligent misrepresentation, violations of various state consumer

protection    statutes,      and   breaches    of   implied   warranties    of

merchantability      under    several      other    state   statutes.      The

plaintiffs seek to certify a nationwide class of "[a]ll persons in

the United States . . . who purchased an Evenflo 'Big Kid' booster

seat between 2008       and the [complaint's filing]," as well as

subclasses for each state, the District of Columbia, and Puerto

Rico, and request monetary, injunctive, and declaratory relief.

          The complaint alleges that "the market for children's

car safety seats is generally grouped around . . . three basic

designs that track, sequentially, with children's growing weights

and   heights:      rear-facing     seats,    forward-facing      seats    with

harnesses,    and     belt-positioning        booster   seats."         Evenflo

manufactures and sells all three types of seats.              The plaintiffs'

allegations concern the Big Kid booster seat, a model introduced


                                     - 4 -
in the early 2000s and said to offer similar features to a booster

seat sold by one of Evenflo's leading competitors but intended to

sell for approximately $10 less.

              The complaint focuses on two misrepresentations Evenflo

allegedly made about the Big Kid on its website and packaging, in

marketing materials, and in its product descriptions at major

retailers between 2008 and 2020.

              First, Evenflo represented the Big Kid as safe for

children as small as thirty pounds.                The complaint alleges that

Evenflo was aware "[a]s early as 1992 . . . that booster seats

were not safe for children under 40 pounds," based on a National

Highway Traffic Safety Administration ("NHTSA") "flyer that was

[then] pending approval."           That flyer stated that a "toddler over

one year of age, weighing 20 to 40 pounds, is not big enough for

a booster." Further, "since the early 2000s, the [American Academy

of Pediatrics ("AAP")] has advised that children who weigh 40

pounds or less . . . are best protected in a seat with its own

internal harness."       In 2011, both NHTSA and the AAP updated their

guidances to reflect "that parents should keep their children in

rear-facing child safety seats for as long as possible before

transitioning them to forward-facing harnessed seats, and that

switching children to booster seats [from forward-facing harnessed

seats]   at    40    pounds   was   no    longer    recommended."        In   2012,

"Evenflo's     top    booster   seat      engineer"   delivered     an   internal


                                         - 5 -
presentation that Evenflo should "modify[] the [Big Kid's] weight

rating to 40 [pounds]" in order to "discourage early transitions

to booster seats," which place younger children at an "increased

risk of injury."    A senior marketing director "vetoed" this weight

recommendation; the same marketing executive also rejected another

proposal to modify the weight limit later that year.

          Second,      the   complaint    alleges    that   Evenflo

misrepresented that the Big Kid had been "side impact tested."

Evenflo also stitched a "side impact tested" label onto the seats.

Evenflo described its side impact testing on its website as meeting

or exceeding federal standards and "simulat[ing] the government

side impact tests conducted for automobiles."

          The plaintiffs describe this side impact testing claim

as "misleading at best."     Between 2008 and 2020, NHTSA did not

require or set a standard for side impact testing of booster seats.

See 49 C.F.R. § 571.213 (setting requirements for child seats).

The complaint alleges that NHTSA's side impact testing for vehicles

incorporates two different tests, assessing the damage done to

crash test dummies after (1)      crashing "a 3,015 pound moving

barrier . . . at 38.5 miles per hour into a standing vehicle" and

(2) pulling "a vehicle angled at 75 degrees . . . sideways at 20

miles per hour into a 25 cm diameter pole at the driver's seating

location."   Evenflo's test was "performed by placing a product on

a bench (resembling a car seat), moving that bench at 20 miles per


                                - 6 -
hour, then suddenly decelerating it." Evenflo considered a booster

seat to have failed this test only if "(1) . . . a child-sized

dummy escape[d] its restraint entirely, . . . or (2) the booster

seat itself [broke] into pieces."        An Evenflo technician "has

stated that, in 13 years, he did not once perform a 'failed' side-

impact test," and an Evenflo engineer "admitted under oath that,

when real children move in [ways displayed by crash test dummies

in tests considered successful by Evenflo], they are at risk for

injurious head contact."

                                 B.

          The plaintiff Evenflo customers brought a number of

suits against the company related to the Big Kid's marketing and

safety in various federal district courts in early 2020.         The

Judicial Panel on Multidistrict Litigation centralized the actions

and then transferred them to the District of Massachusetts in June

2020.

          On October 20, 2020, the plaintiffs filed a consolidated

amended class action complaint.       This operative complaint names

forty-three plaintiffs from twenty-eight states who purchased Big

Kids for their children between 2010 and 2020.        The complaint

alleges that Evenflo's representations that the Big Kid was side

impact tested and safe for children as small as thirty pounds were

false or misleading.       Three of the plaintiffs allegedly were

involved in car accidents after purchasing the Big Kid, but none


                                - 7 -
seek recovery for any physical injuries, if there were any, to

their children. Although the exact language varies over the course

of the complaint, the complaint typically alleges that "[h]ad [the

plaintiffs] known about the defective nature of Evenflo's Big Kid

booster seat[], [they] would not have purchased the seat, would

have paid less for it, or instead would have purchased one of many

safer available alternatives."

           On November 20, 2020, Evenflo moved to dismiss the

complaint with prejudice.         Evenflo argued that the plaintiffs

lacked standing because they had not been injured by Evenflo's

conduct, that the complaint failed to state a claim under Federal

Rule of Civil Procedure 12(b)(6), and that the plaintiffs had not

pleaded their fraud claims with the particularity required by Rule

9(b).

           The district court concluded that the plaintiffs lacked

standing and granted Evenflo's motion on January 27, 2022.          See In

re Evenflo, 2022 WL 252331, at *1, *5-6.       The court reasoned that

the   plaintiffs   had   failed   to   establish   any   economic   injury

sufficient to pursue monetary relief because (1) the complaint did

not allege that the seats failed to perform -- such that the

plaintiffs had necessarily received the benefit of the bargain in

purchasing them -- and (2) the plaintiffs had not plausibly shown

that the seats were worth less than what they had paid for them or

estimated their true value.        See id. at *3-5.       The court also


                                  - 8 -
concluded that the complaint did not allege any likelihood of

future injury sufficient to create standing to pursue injunctive

relief.    See id. at *5-6.     The court did not address Evenflo's

other arguments for dismissal, and it did not specify whether the

dismissal was to operate with or without prejudice.       See id. at

*1, *6.

           The plaintiffs timely appealed.

                                  II.

           Article III of the Constitution limits "[t]he judicial

Power" to "Cases" and "Controversies."    U.S. Const. art. III, § 2,

cl. 1; see Kerin v. Titeflex Corp., 770 F.3d 978, 981 (1st Cir.

2014).    "The existence of standing is a legal question, which we

review de novo."   Kerin, 770 F.3d at 981.    "When reviewing a pre-

discovery grant of a motion to dismiss for lack of standing, 'we

accept as true all well-pleaded fact[s] . . . and indulge all

reasonable inferences' in the plaintiff[s'] favor."       Id. (first

alteration and omission in original) (quoting Katz v. Pershing,

LLC, 672 F.3d 64, 70 (1st Cir. 2012)).        "Because no class was

certified below, our review is limited to whether [the named

plaintiffs have] standing."     Id.

           "To satisfy th[e] standing requirement, a plaintiff must

sufficiently plead three elements: injury in fact, traceability,

and redressability."   Id.; see, e.g., TransUnion LLC v. Ramirez,

141 S. Ct. 2190, 2203 (2021).    "An 'injury in fact' is 'an invasion


                                 - 9 -
of   a   legally   protected      interest    which   is   (a)   concrete   and

particularized, and (b) "actual or imminent, not conjectural or

hypothetical."'"        Kerin, 770 F.3d at 981 (quoting Lujan v. Defs.

of Wildlife, 504 U.S. 555, 560 (1992) (citations omitted)); see,

e.g., TransUnion, 141 S. Ct. at 2203.           Traceability "requires the

plaintiff to show a sufficiently direct causal connection between

the challenged action and the identified harm."             Katz, 672 F.3d at

71; see, e.g., Lujan, 504 U.S. at 560. And redressability requires

the plaintiff to "show that a favorable resolution of her claim

would likely redress the professed injury."            Katz, 672 F.3d at 72;

see, e.g., Lujan, 504 U.S. at 561, 568-71.

            Importantly, "plaintiffs must demonstrate standing for

each claim that they press and for each form of relief that they

seek (for example, injunctive relief and damages)."               TransUnion,

141 S. Ct. at 2208.

            We stress that the standing inquiry is distinct from the

determination      of   whether    the   plaintiffs'   claims     have   merit;

"standing in no way depends on the merits of the plaintiff[s']

contention that particular conduct is illegal."             Hochendoner, 823

F.3d at 734 (quoting Warth v. Seldin, 422 U.S. 490, 500 (1975)).

                                      III.

            We first consider the plaintiffs' standing to pursue

monetary relief.        The complaint alleges only economic injury in

the form of overpayment.          In addition to statutory and common law


                                     - 10 -
claims   explicitly   based    on   misrepresentations,         the   complaint

includes   several    claims   pursuant      to   state   statutes    creating

implied warranties of merchantability.            These statutes are modeled

on Uniform Commercial Code ("UCC") section 2-314, which provides,

inter alia, that "[g]oods to be merchantable must . . . conform to

the promise or affirmations of fact made on the container or label

if any."   U.C.C. § 2-314(2) (Am. L. Inst. & Unif. L. Comm’n 1977);

see, e.g., Alaska Stat. § 45.02.314 (adopting similar language).

The plaintiffs' counsel explained during oral argument that they

view their claims under these statutes as "essentially . . .

fraudulent   inducement   claim[s]     under      the   UCC,"   and   Evenflo's

counsel agreed that these counts are "wrapped up in the same

economic harm analysis" as the plaintiffs' other claims.                    We

consider these claims together with the plaintiffs' other claims

sounding in misrepresentation.         In keeping with the plaintiffs'

characterization of their claims, our ultimate holding that the

plaintiffs have standing to pursue monetary relief on these counts

is limited to the degree to which the plaintiffs seek redress for

economic injuries resulting from Evenflo's misrepresentations,

rather than any other potential breach of warranty.

           Evenflo attacks both the cognizability of overpayment as

an injury in the absence of physical or emotional harm and the

plausibility of the plaintiffs' pleading of that injury in this

case.    We consider both arguments in turn.


                                    - 11 -
                                    A.

            We first address Evenflo's more sweeping argument: that

"where a plaintiff is not actually injured by an allegedly unsafe

product, she does not have standing to pursue a claim for damages."

We disagree.   This court has repeatedly recognized overpayment as

a cognizable form of Article III injury.          See Gustavsen v. Alcon

Lab’ys, Inc., 903 F.3d 1, 7-9 (1st Cir. 2018); In re Asacol

Antitrust Litig., 907 F.3d 42, 47 (1st Cir. 2018) (recognizing

"injury in the form of lost money fairly traceable to an allegedly

unlawful supra-competitive price"); In re Pharm. Indus. Average

Wholesale   Price   Litig.,   582   F.3d   156,   190   (1st   Cir.   2009)

(recognizing "overpayment [as] a cognizable form of injury").

            Gustavsen illustrates that overpayment for a product --

even one that performs adequately and does not cause any physical

or emotional injury -- may be a sufficient injury to support

standing.    There, this court concluded that a group of consumers

had plausibly pleaded a concrete injury by alleging that they had

overpaid for eyedrops as a result of bottles that dispensed larger

than necessary drops.     903 F.3d at 7-9.        The consumers did not

claim, for standing purposes, that the eyedrops failed to perform

or caused them any physical or emotional harm; they relied entirely

on the allegation that, were the bottle more efficiently designed,

they would have spent less money on the product.         See id.




                                - 12 -
            Evenflo seeks to distinguish Gustavsen by characterizing

it as involving "the loss of a product that a company forced [the

plaintiffs] to waste."      But Gustavsen did not turn on the fact

that the plaintiffs were wasting portions of a consumable product;

the court recognized that the plaintiffs had sufficiently pleaded

an injury in the form of "an out-of-pocket loss" of money.         Id. at

7.   The plaintiffs assert the same type of injury here.         That the

mechanics underlying that injury are somewhat different in this

case -- a one-time overpayment for a durable product, rather than

repeated overpayments for a consumable good -- does not undercut

the concreteness of the alleged economic harm.

            Kerin also does not undercut the plaintiffs' standing

here.   The plaintiff there did advance an argument that he had

been injured by overpaying for a product, but did not argue that

the source of the injury was a misrepresentation.         See 770 F.3d at

983-84, 984 n.3.    The plaintiff's purported injury instead rested

entirely on allegations that the product -- which had been approved

as to safety against the alleged risk by state regulators -- was

defective, or at least unsafe, as a result of vulnerability to

lightning    strikes,   without   any   argument   that   the   product's

manufacturer had misrepresented its quality.        See id. at 983-84.

This court held that, because the purported harm rested entirely

on a purported risk of future injury ruled out by regulatory

authorities, the plaintiff's failure to allege "facts sufficient


                                  - 13 -
to assess the likelihood of future injury" or establish that the

product would be the cause of any damage rendered "the alleged

risk of harm . . . too speculative to give rise to a case or

controversy."       Id. at 985; see id. at 983-85; see also Clapper v.

Amnesty Int'l USA, 568 U.S. 398, 409 (2013) (explaining that

plaintiffs asserting injury based on risk of future harm bear

burden of showing "injury is not too speculative for Article III

purposes" (quoting Lujan, 504 U.S. at 565 n.2)).                 In contrast, the

plaintiffs here do not rely on a risk of future injury as grounds

for economic loss; instead, they argue that they overpaid (or

purchased     the    product       at    all)     because   of    Evenflo's    past

misrepresentations.

             Our conclusion that the plaintiffs have standing as to

these claims is consistent with precedent from other circuits

addressing similar allegations.

             Multiple Second Circuit decisions have determined that

plaintiffs had standing based on overpayment due to a defendant's

false or misleading statements.              See Langan v. Johnson & Johnson

Consumer Cos., 897 F.3d 88, 92 (2d Cir. 2018) (finding standing

where   plaintiff     alleged      she    paid    more   for    product   based    on

purported misrepresentation); John v. Whole Foods Mkt. Grp., Inc.,

858   F.3d   732,    736   (2d     Cir.    2017)     (finding    standing     on   an

overpayment    theory      where    the    plaintiff     purchased    prepackaged

groceries labeled and priced as being heavier than they really


                                         - 14 -
were); Axon v. Fla.'s Nat. Growers, Inc., 813 F. App'x 701, 703-

04 (2d Cir. 2020) (finding standing where the plaintiff "suffered

an injury-in-fact because she purchased products bearing allegedly

misleading labels and sustained financial injury -- paying a

premium -- as a result").

             Although the Third Circuit has, in several decisions

cited   by    Evenflo,    rejected      plaintiffs'    efforts    to   invoke

overpayment    injuries   in    cases    involving    allegedly   misleading

marketing where the plaintiffs did not suffer any physical injury,

its decisions have emphasized the plaintiffs' failure to plausibly

plead such an injury.      See, e.g., In re Johnson & Johnson Talcum

Powder Prods. Mktg., Sales Pracs. & Liab. Litig., 903 F.3d 278,

282-83, 285-90 (3d Cir. 2018).       We conclude that the plaintiffs in

this case have adequately pleaded the injury.

             The Fifth Circuit, in Cole v. General Motors Corp., 484

F.3d 717 (5th Cir. 2007), held that purchasers of vehicles with

allegedly defective airbag systems that could inadvertently deploy

had standing to sue even though their airbags had never actually

inadvertently deployed.        See id. at 721-23.      The court concluded

that each plaintiff had suffered an economic injury based on the

"difference between what they contracted for and what they actually

received" -- an economic injury that manifested "at the moment

[each plaintiff] purchased a [vehicle] because each [vehicle] was

defective."     Id. at 722-23.    The complaint here alleges analogous


                                   - 15 -
economic injuries that manifested at the moment of purchase because

each purchase was allegedly the product of misrepresentations,

regardless of whether any physical injury ultimately resulted.1

           The     Sixth     Circuit,      too,      recognizes     that   a

"[p]laintiff['s] allegation that [she] suffered a monetary loss by

paying   more    for   [a   product]    because   of    the   [defendant's]

misrepresentation establishes a cognizable injury."                Loreto v.

Procter & Gamble Co., 515 F. App'x 576, 581 (6th Cir. 2013).

           The    Seventh    Circuit    has   also     concluded    that   an

overpayment injury is cognizable for standing purposes.            See In re

Aqua Dots Prods. Liab. Litig., 654 F.3d 748, 750-51 (7th Cir.

2011).   Aqua Dots held that a group of parents who had bought, but

whose children had not been injured by, a defective toy had

standing to sue based on a "financial [injury]: they paid more for

the toys than they would have, had they known of the risks the

[toys] posed to children."      Id. at 751.       While the plaintiffs in


     1    Evenflo relies on the Fifth Circuit's decision in Rivera
v. Wyeth-Ayerst Laboratories, 283 F.3d 315 (5th Cir. 2002), which
concluded that a group of patients lacked standing to sue over
alleged defects -- and the defendant's failure to warn of the
alleged defects -- in a medication where the plaintiffs did not
claim that the medicine had "caused them physical or emotional
injury, was ineffective as a pain killer, or ha[d] any future
health consequences." Id. at 319. As the Fifth Circuit explained
in Cole, however, the Rivera plaintiffs "did not assert economic
harm emanating from anything other than potential physical harm,"
Cole, 484 F.3d at 722-23; see Rivera, 283 F.3d at 319-21; cf.
Kerin, 770 F.3d at 983, unlike the plaintiffs here, whose complaint
alleges that they were injured by Evenflo's misrepresentations.
As a result, Cole presents the better analogy for this case.


                                  - 16 -
this   case    pursue    misrepresentation     claims,     rather   than   the

products liability claims raised in Aqua Dots, see id. at 750-51,

the injury is analogous, as the complaint here alleges that the

plaintiffs paid more than they would have if Evenflo had not

misrepresented its products.

              Eighth    Circuit    precedent   less     clearly   favors   the

plaintiffs but is ultimately consistent with their theory of

standing. That circuit has held that "plaintiffs claiming economic

injury do not have Article III standing in product defect cases

unless they show a manifest defect."             Johannessohn v. Polaris

Indus. Inc., 9 F.4th 981, 988 (8th Cir. 2021) (finding no standing

where plaintiffs sought to rely on overpayment theory of injury

but did not plead that every product demonstrated the alleged

defect).      The plaintiffs' case sounds in misrepresentation rather

than products liability, however.         And the Eighth Circuit has also

held that, even if the defect must manifest to support standing,

it need not necessarily cause any physical injury; for this reason,

consumers who had purchased pipes susceptible to cracking could

claim standing based on that defect when the pipes cracked but did

not actually leak.        In re Zurn Pex Plumbing Prods. Liab. Litig.,

644 F.3d 604, 608-09, 616-17 (8th Cir. 2011). While the plaintiffs

here do not assert that every Big Kid they purchased exhibited a

defect,       the      complaint      does     allege      that     Evenflo's




                                     - 17 -
misrepresentations applied to and influenced each purchase.2   This

reliance on misrepresentation distinguishes this case from the

products liability actions in which the Eighth Circuit has found

standing lacking for want of injury.

          A line of Ninth Circuit decisions holds that "[i]n a

false advertising case, plaintiffs [have standing] if they show

that, by relying on a misrepresentation on a product label, they

'paid more for a product than they otherwise would have paid, or

bought it when they otherwise would not have done so.'"    Reid v.

Johnson & Johnson, 780 F.3d 952, 958 (9th Cir. 2015) (quoting

Hinojos v. Kohl's Corp., 718 F.3d 1098, 1104 n.3 (9th Cir. 2013));

accord, e.g., Mazza v. Am. Honda Motor Co., 666 F.3d 581, 595 (9th

Cir. 2012), overruled on other grounds by Olean Wholesale Grocery

Coop., Inc. v. Bumble Bee Foods LLC, 31 F.4th 651 (9th Cir. 2022).3


     2    This   reliance   on    an   alleged   misrepresentation
distinguishes this case from O'Neil v. Simplicity, Inc., 574 F.3d
501 (8th Cir. 2009), on which Evenflo relies.          There, the
plaintiffs, who had purchased an allegedly defective crib from the
defendant, did not allege that the defendant had misrepresented
its product -- only that some cribs had exhibited a defect,
although theirs had not. See id. at 503-04. Because the crib had
not failed to perform, the court held that the plaintiffs had not
been injured. See id. Here, the plaintiffs' injury stems from
the misrepresentations, not a defect in the Big Kid.
     3    Evenflo cites the Ninth Circuit's decisions in McGee v.
S-L Snacks National, 982 F.3d 700 (9th Cir. 2020), and Birdsong v.
Apple, Inc., 590 F.3d 955 (9th Cir. 2009), in support of its
argument that "where a plaintiff is not actually injured by an
allegedly unsafe product, she does not have standing to pursue a
claim for damages."     But the court in both cases noted that
overpayment as a result of misrepresentations by a defendant could
create a cognizable Article III injury before determining that the


                              - 18 -
            Finally, the Eleventh Circuit has held that a "person

experiences an economic injury" that "qualifies as a concrete

injury" for standing purposes "when, as a result of a deceptive

act or an unfair practice, he is deprived of the benefit of his

bargain."      Debernardis v. IQ Formulations, LLC, 942 F.3d 1076,

1084 (11th Cir. 2019).         The Debernardis plaintiffs sought damages

related   to    their    purchase     of   allegedly    adulterated     dietary

supplements; they did not allege that "the supplements failed to

perform as advertised" or inflicted physical harm, but instead

asserted that "[b]ecause the supplements had no economic value,

each   plaintiff    paid   an   'unwarranted      amount'     to   purchase    the

supplements."      Id. at 1082, 1085-86.        Evenflo seeks to distinguish

Debernardis on the grounds that the supplement purchasers alleged

that the adulterated products were worthless, see id. at 1084-86,

but this distinction makes no difference in the standing inquiry.

While the Eleventh Circuit did discuss the supplements' alleged

worthlessness,      it   did    not    state,    or    even    imply,   that     a

diminution -- rather than a complete loss -- in value would not

constitute a concrete injury.              See id.      On the contrary, it

observed that when a "product retains some value," a plaintiff's

"damages are less than the entire purchase price" -- but that



plaintiffs had not alleged any such misrepresentations. See McGee,
982 F.3d at 706-07; Birdsong, 590 F.3d at 961-62. The plaintiffs
here have done so.


                                      - 19 -
plaintiff is nonetheless injured.             Id. at 1084.   And, in any event,

a requirement that plaintiffs allege that a product is worthless

in order to invoke an overpayment injury is irreconcilable with

the    rule    that   "a   relatively     small   economic    loss     --    even   an

'identifiable trifle' -- is enough to confer standing."                     Katz, 672

F.3d at 76 (quoting Adams v. Watson, 10 F.3d 915, 924 (1st Cir.

1993)).

               Evenflo, supported by its amici, argues that this body

of precedent recognizing overpayment injuries is in tension with

the Supreme Court's recent decisions in Spokeo v. Robins, 578 U.S.

330    (2016),    and      TransUnion.        Those   decisions       examined      the

concreteness requirement for injury in fact, reaffirming that the

injury must be "real, and not abstract."                 TransUnion, 141 S. Ct.

at 2204 (quoting Spokeo, 578 U.S. at 340); see id. at 2204-07;

Spokeo, 578 U.S. at 340-43.             Contrary to Evenflo's argument, the

decisions made clear that monetary harms such as those alleged

here    fall    firmly     on   the   real,   concrete    side   of    the   divide.

TransUnion in fact described "monetary harms" as "traditional

tangible harms" that "readily qualify as concrete injuries under

Article III," and contrasted such harms with more abstract --

although still concrete -- forms of injury, such as "reputational

harms,    disclosure       of   private   information,     and    intrusion      upon

seclusion."      141 S. Ct. at 2204.          Nothing in TransUnion indicated

that some monetary harms are concrete while others are not; the


                                       - 20 -
Court there held that properly pleaded monetary harms -- like those

asserted by the plaintiffs here -- are sufficiently concrete, as

compared to other, nonmonetary forms of injury, which may or may

not be concrete.           See id.; see also Gustavsen, 903 F.3d at 8

(explaining that overpayment injuries involve "actual economic

loss, which is the prototypical concrete harm," even after Spokeo).

TransUnion and Spokeo support the plaintiffs' standing.

                                            B.

                We turn to Evenflo's argument that the complaint does

not allege sufficient facts to plausibly demonstrate that, as a

result of Evenflo's misrepresentations, the plaintiffs spent more

money than they otherwise would have.                See Hochendoner, 823 F.3d

at   731.        In   conducting    this     "context-specific"      plausibility

inquiry, we "'[must] draw on [our] judicial experience and common

sense'      .    .    .   [and]    read     [the   complaint]   as    a   whole."

García-Catalán v. United States, 734 F.3d 100, 103 (1st Cir. 2013)

(first alteration in original) (quoting Ashcroft v. Iqbal, 556

U.S. 662, 679 (2009)).            We conclude that, read as a whole, the

complaint's allegations satisfy the plausibility standard.

                The   complaint    typically       alleges   that    "[h]ad   [the

plaintiffs] known about the defective nature of Evenflo's Big Kid

booster seat[], [they] would not have purchased the seat, would

have paid less for it, or instead would have purchased one of many




                                          - 21 -
safer available alternatives."4 The references to "know[ing] about

the defective nature" of the Big Kid are fairly read in the context

of the complaint to refer to how the plaintiffs would have acted

were it not for Evenflo's misrepresentations, and Evenflo does not

argue otherwise.       Instead, it contends that these allegations fall

short of plausibly demonstrating any financial injury.

            Evenflo raises doubts about the plausibility of the

purported     injury     under    each     of    the     plaintiffs'   proposed

alternative    courses     of    action.        First,   it   argues   that   the

plaintiffs could not plausibly "forgo buying [any] car seat, given

that the use of a car seat is required by law in each state where

the [p]laintiffs reside."         But the complaint alleges that booster

seats are meant to be used only when children outgrow other models

of car seat (some of which can "fit children up to 90 pounds") and

that Evenflo's marketing the seat as appropriate for smaller

children over thirty pounds presented the product as safe for use


     4    For a small number of plaintiffs, the complaint omits
the reference to a safer alternative, stating only that the
plaintiffs would not have purchased the Big Kid or would have paid
less for it were it not for the misrepresentations. We consider
these plaintiffs' standing alongside that of the other plaintiffs
for two reasons.    First, purchasing an alternative seat is an
obvious step these plaintiffs might have taken if they chose not
to purchase the Big Kid, and so the cost of doing so might still
bear on their standing. Second, as discussed below, we see the
reference to a safer alternative as the weakest point in the
plaintiffs' claim to standing.      Considering these plaintiffs
alongside the others works to Evenflo's benefit -- though we
ultimately conclude that the plaintiffs have plausibly pleaded
their standing.


                                    - 22 -
(and purchase) sooner than it actually was, making it reasonable

to infer that parents could have continued using other models

rather than choosing to buy a new seat.

          Next, Evenflo attacks the plaintiffs' claim that they

might have paid less for the Big Kid for offering no "measure" or

"basis" for the decreased price.   But it is a reasonable inference

that, if Evenflo had not marketed the Big Kid as safe for children

as small as thirty pounds and as side impact tested, the product

would have commanded a lower price, allowing the plaintiffs to pay

less for it.5   At this stage of the litigation, that inference




     5    In Gustavsen, this court noted that the plaintiffs had
cited "scientific studies and the admission of a marketing
executive" in arguing that, were eyedrop bottles more efficiently
designed, the plaintiffs' costs would decrease. 903 F.3d at 8.
But Gustavsen did not establish a bright-line rule that such
supporting materials are necessary for pleading this type of
injury, and it emphasized their existence because of the "unusual"
economic theory advanced by the plaintiffs, "in which a large
number of companies independently for[went] what seem[ed] like a
profit maximizing opportunity of lowering marginal costs."     Id.
The inference in this case -- that a loss of favorable marketing
claims would make a product less marketable -- is much more
straightforward.
     Lee v. Conagra Brands, Inc., 958 F.3d 70 (1st Cir. 2020), on
which Evenflo also relies in support of its argument that the
complaint must quantify the plaintiffs' injury, noted that the
plaintiff, who alleged overpayment based on a misleading product
label, had cited "several studies" in her pleadings to support her
theory of harm.      Id. at 80.     Lee, however, concerned the
requirements for pleading injury under a Massachusetts state
statute, not Article III, and, in any event, did not indicate that
such studies are always required. See id. at 80-81. The relevant
question under Article III remains whether the complaint alleges
sufficient facts to "plausibly demonstrate [the plaintiffs']


                             - 23 -
suffices    to   support    the   plaintiffs'      standing    even    without

quantification of the change in market value.

            Finally, Evenflo highlights the plaintiffs' allegation

that, were it not for Evenflo's misrepresentations, they may have

purchased a safer alternative seat.                It points out that the

complaint does not allege that such alternatives would have been

cheaper -- and in fact alleges that the Big Kid was roughly $10

cheaper than its chief competitor.         This argument has some force,

but we conclude that, at the pleading stage, it does not defeat

the   plaintiffs'   standing.       Cf.    Axon,    813   F.   App'x   at   704

(recognizing injury even where the plaintiff "fail[ed] to identify

the prices of competing products to establish the premium that she

paid").    Given that purchasing a different seat is only one of the

three alternative courses of action described in the complaint and

the possibility that a cheaper alternative exists, the complaint,

taken as a whole, plausibly supports the plaintiffs' argument that

Evenflo's misrepresentations caused them to overpay.

            Evenflo also faults the plaintiffs for "offer[ing] no

theories of how damages could be measured"; although it concedes

that "[a] precise amount of damages need not be pleaded," it

asserts that the plaintiffs must at least offer "the formula" for

measuring damages.         But at the pleading stage, to demonstrate


standing."   Gustavsen, 903 F.3d at 7 (quoting Hochendoner, 823
F.3d at 731).


                                  - 24 -
Article III standing, plaintiffs need not quantify or offer a

formula for quantifying their injury.          See, e.g., TransUnion, 141

S.   Ct.   at   2211   (recognizing   possibility     of    "an    actual     harm

that . . . is not readily quantifiable"); García-Catalán, 734 F.3d

at 103 (emphasizing that the plausibility standard "does not demand

'a high degree of factual specificity'" in the context of a motion

to dismiss under Rule 12(b)(6) (quoting Grajales v. P.R. Ports

Auth., 682 F.3d 40, 47 (1st Cir. 2012))).

            We note that the plaintiffs' allegations readily satisfy

the remaining requirements of traceability and redressability.

Indeed, Evenflo makes no argument to the contrary.                The complaint

alleges    that   the    plaintiffs    overpaid    because        of   Evenflo's

misrepresentations,       making    their    injury      traceable       to    the

challenged conduct.       See, e.g., Katz, 672 F.3d at 76-77.                  And

monetary relief would compensate them for their injury, rendering

the injury redressable.      See, e.g., Gustavsen, 903 F.3d at 9.

            As to arguments going to whether a claim is stated --

for instance, Evenflo's assertions that its statements were not

false,      misleading,      or       inconsistent         with        regulatory

requirements -- they are not properly before us on appeal.                     See

Hochendoner, 823 F.3d at 734 (distinguishing between inquiries

under Rules 12(b)(1) and 12(b)(6)).

            As the case proceeds, the plaintiffs will bear the burden

of   substantiating      their    alleged    injuries,     and    Evenflo     may


                                    - 25 -
challenge their success in doing so.    See, e.g., Valentin v. Hosp.

Bella Vista, 254 F.3d 358, 362-64 (1st Cir. 2001) (discussing

different forms of jurisdictional challenges).     Evenflo raised a

variety of other arguments for dismissal before the district court

which that court did not reach.   We leave it for the district court

to consider those arguments in the first instance.       See, e.g.,

Hochendoner, 823 F.3d at 735 (remanding case for district court to

consider alternative bases for dismissal).

                                  IV.

           The plaintiffs' briefs do not address their standing to

pursue declaratory relief, and so they have waived any argument on

that point.   See, e.g., FinSight I LP v. Seaver, 50 F.4th 226, 236

(1st Cir. 2022) (argument "presented in conclusory fashion" is

waived).

           "Standing for injunctive relief depends on 'whether [the

plaintiff is] likely to suffer future injury . . . .'"    Laufer v.

Acheson Hotels, LLC, 50 F.4th 259, 276 (1st Cir. 2022) (quoting

City of Los Angeles v. Lyons, 461 U.S. 95, 105 (1983)).     Nothing

in the plaintiffs' complaint suggests any possibility of future

harm; for example, the complaint does not allege that any plaintiff

intends to purchase a Big Kid in the future.        The plaintiffs'

assertions about their past behavior do not plausibly allege any

likelihood of relying on Evenflo's advertising or purchasing Big

Kids in the future, and so there is no impending future injury


                              - 26 -
that an injunction might redress.           The plaintiffs argue that this

reasoning would allow Evenflo to "continue falsely marketing its

Big Kid seats to parents and grandparents . . . who will continue

to purchase them because of Evenflo's false statements."                    But a

hypothetical     future     injury     to   other   unnamed      "parents     and

grandparents" does not give these plaintiffs standing.

                                       V.

            Finally,    the   plaintiffs      request   that   we   "amend,    or

direct the district court to amend, the judgment to provide for

dismissal    without    prejudice."6        Although    Evenflo's   motion     to

dismiss     requested     that   the    district    court      "dismiss[]     the

[complaint] . . . with prejudice," the district court's decision

and order granting the motion did not state whether it was to

operate with or without prejudice.            The accompanying "Judgment in

a Civil Case" form signed by the court's deputy clerk entered

"[j]udgment for the defendant" "[i]n accordance with" the court's

decision and order.

            The plaintiffs correctly point out that "a dismissal for

lack of Article III standing must operate without prejudice."

Hochendoner, 823 F.3d at 736 (emphasis added). Given the ambiguity

in the district court's order, we "direct the district court, on



     6    Evenflo argues that the plaintiffs should not be granted
leave to amend their complaint, but the plaintiffs do not appear
to request that form of relief on appeal.


                                     - 27 -
remand, to clarify its judgment to reflect that the judgment is to

operate without prejudice" to the extent we affirm the dismissal

for lack of standing.7   Id.

                                VI.

          We affirm in part, reverse in part, and remand the matter

for further proceedings consistent with this opinion.   All parties

shall bear their own costs on appeal.




     7    Evenflo argues that the plaintiffs waived, or at least
forfeited, any argument in favor of dismissal without prejudice by
not raising it before the district court. But it is far from clear
that the district court did dismiss with prejudice. And, in any
event, the rule that dismissal for lack of standing must be without
prejudice reflects the fact that a court lacks Article III
jurisdiction "to enter a judgment on the merits," Hochendoner, 823
F.3d at 736, and accordingly implicates "a constitutional
requirement that can never be waived," Unión Internacional UAW,
Local 2415 v. Bacardí Corp., 8 F.4th 44, 52 n.5 (1st Cir. 2021)
(citing Foisie v. Worcester Polytechnic Inst., 967 F.3d 27, 35
(1st Cir. 2020)).


                               - 28 -