Ross-Simons v. Baccarat, Inc.

                  UNITED STATES COURT OF APPEALS
                            UNITED STATES COURT OF APPEALS
                      FOR THE FIRST CIRCUIT
                                FOR THE FIRST CIRCUIT

                                             

No. 96-1619

              ROSS-SIMONS OF WARWICK, INC., ET AL.,

                      Plaintiffs, Appellees,

                                v.

                         BACCARAT, INC.,

                      Defendant, Appellant.

                                             

           APPEAL FROM THE UNITED STATES DISTRICT COURT

                 FOR THE DISTRICT OF RHODE ISLAND

       [Hon. Francis J. Boyle, Senior U.S. District Judge]
                                                                   

                                             

                              Before

                      Selya, Cyr and Lynch,

                         Circuit Judges.
                                                 

                                             

     Jeffrey A.  Oppenheim, with whom Kane Kessler, P.C., John H.
                                                                           
Blish,  Joseph V. Cavanagh, Jr.,  Michael W. Carroll  and Blish &
                                                                           
Cavanagh were on brief, for appellant.
                  
     Steven E. Snow, with whom Thomas R. Noel and Partridge, Snow
                                                                           
& Hahn were on brief, for appellees.
                

                                             

                        December 13, 1996
                                             


          SELYA,  Circuit  Judge.   Defendant-appellant Baccarat,
                    SELYA,  Circuit  Judge.
                                          

Inc. (Baccarat) implores us to dismantle a preliminary injunction

that compels it to continue selling its wares to the plaintiffs.1

Discerning  neither  error of  law  nor abuse  of  discretion, we

affirm.

I.  BACKGROUND
          I.  BACKGROUND

          We  divide  our  account  of  the  relevant  background

material into four segments.

                   A.  The Commercial Climate.
                             A.  The Commercial Climate.
                                                       

          Baccarat is a subsidiary of Compagnie des Cristalleries

de Baccarat, a prestigious French  lead crystal manufacturer.  It

is  the  exclusive  distributor  in  the  United  States of  this

aristocratic product line.

          Ross-Simons  sells  jewelry,  tableware,  crystal,  and

sundry other  merchandise from  retail stores located  in several

states.  Roughly eighty-five percent of its business, however, is

generated   through   catalog  and   telemarketing  sales.     It

distributes 45,000,000 catalogs annually and maintains a bustling

distribution  center in  Cranston, Rhode Island.   A  bridal gift

registry  comprises an  integral part of  Ross-Simons' business.2
                    
                              

     1Ross-Simons,  Inc.,  Ross-Simons  of  Warwick,  Inc., Ross-
Simons of  Barrington, Inc.,  Ross-Simons of Atlanta,  L.L.C. and
Ross-Simons of  North Carolina,  L.L.C. are all  named plaintiffs
herein.  For simplicity's  sake we refer to them  collectively as
"Ross-Simons."

     2The mechanics of a  bridal gift registry are uncomplicated.
In its  simplest iteration,  betrothed couples select  items that
they would like  to possess  and "register" with  a merchant  who
carries those items.   Persons who wish to give  wedding presents
or  gifts  for other  occasions  can then  contact  the merchant,

                                2


The firm  acquires approximately 15,000 new  registrants annually

and has about 30,000  active registrations at any given time.  In

1995 Ross-Simons grossed  $150,000,000 from  all its  operations,

including  $1,000,000  attributable to  Baccarat  crystal (mostly

from catalog sales).

          Ross-Simons  carved its  niche as  a discount  or "off-

price" retailer,  frequently advertising prices as  much as fifty

percent below  suggested retail  prices.  Baccarat  comes from  a

different  school, having  steadfastly  resisted discounting  and

discounters.  For many years Baccarat refused to sell its crystal

to  Ross-Simons.   Moreover, when  Baccarat became  the exclusive

American  distributor of  Haviland  Limoges porcelain  dinnerware

(not a  product that Baccarat manufactured),  it terminated Ross-

Simons as an authorized dealer for that line.

          Rather  than  turning   the  other  cheek,  Ross-Simons

responded by filing  an antitrust  suit.   Its complaint  alleged

inter  alia that Baccarat refused to deal with Ross-Simons due to
                     

the latter's  proclivity for  discount pricing.   In  November of

1992,  the  parties  entered  into  a  written  accord  (the 1992

Agreement)  that settled  their differences.3   Pursuant  to that

agreement,  the federal  district court  dismissed  the antitrust

suit without prejudice.

                    
                              

choose  an  item from  the list,  and  have it  delivered  to the
registrant(s).

     3In  addition  to  Baccarat,  other  named  defendants  were
parties  to  both   the  lawsuit  and  the  settlement.     Their
involvement does not affect this appeal.

                                3


                     B.  The 1992 Agreement.
                               B.  The 1992 Agreement.
                                                     

          An understanding  of the 1992 Agreement  is critical to

reasoned consideration  of the issues  on appeal.   Baccarat  and

Ross-Simons styled the  pact as an  "Agreement of Compromise  and

Settlement"  and stipulated that  it would  be governed  by Rhode

Island  law.  They memorialized  it "as a  compromise between the

parties  for  the settlement  of  their  claims, differences  and

causes of action."  However, they  did not ask the district court

either  to  approve the  settlement terms  or  to enter  a decree

embodying those terms.

          By virtue  of  the 1992  Agreement, Baccarat  appointed

Ross-Simons  as an  authorized dealer  "entitled to  purchase and

resell  [Baccarat crystal] products at  such prices and upon such

terms as are available to other authorized dealers."  In addition

Baccarat  agreed "not  [to] terminate  Ross-Simons' status  as an

authorized dealer, nor otherwise discriminate against Ross-Simons

in  any manner, [for its  refusal] to adhere  to suggested resale

prices  or  due  to  Ross-Simons'  marketing through  direct-mail

catalogs."   The 1992 Agreement contains no  durational term, but

it specifically  provides that  its covenants and  conditions are

not terminable on the basis of changed facts.

                   C.  The Proposed Agreement.
                             C.  The Proposed Agreement.
                                                       

          Ross-Simons sold  Baccarat  products for  three  years,

without  incident,  until  a   series  of  events  shattered  the

increasingly fragile  business  relationship.   A new  management

regime took control of Baccarat in 1994 and Jean-Luc Negre became

                                4


the firm's chief executive  officer.  Early on, Negre  made known

his  view that  it was  inappropriate for  retailers to  discount

luxury items.  He then reshaped Baccarat's marketing  strategy in

an attempt,  as he  put it,  to  improve the  "overall image  and

prestige . . .  of [Baccarat's] world-renowned name."   Under the

revised plan, Baccarat limited the number of retailers to whom it

would  sell  its products  and  simultaneously  introduced a  new

"Authorized  Dealer Program."   To  retain authorized  dealership

status in 1996  and beyond, a  retailer had to sign  a particular

form of  dealer agreement (the Proposed Agreement)  no later than

December 15, 1995.

           Although Baccarat invited  Ross-Simons (along with 379

other retailers)  to participate in this  neoteric program, there

was  a rub;  by its  terms the  Proposed Agreement  prohibits the

advertising of  Baccarat products in any catalog or other printed

medium that promotes at  off-prices more than twenty-five percent

of  the items  advertised.   In  addition, Baccarat  reserved the

right to determine in its sole discretion "whether an advertising

or promotional practice  is damaging to  the image, prestige  and

goodwill" of its products.   If Baccarat found any  such practice

offensive, it could terminate  the dealership forthwith.  Because

Ross-Simons (alone among Baccarat's invitees) devotes most of its

catalog  to discounted  items, and  because Negre  previously had

proclaimed that off-pricing was inconsistent with prestige, Ross-

Simons  viewed the proposal as a "suicide note," asserted that it

violated  the terms of the  1992 Agreement, and  refused to sign.

                                5


Presumably in anticipation that  Baccarat would follow through on

its  threat  of  termination,  Ross-Simons   stockpiled  Baccarat

products  in late  1995.   The  precaution  proved justified,  as

Baccarat refused  to  fill Ross-Simons'  orders  (including  1995

orders  previously received  but  theretofore unfilled)  from and

after January 1, 1996.

                    D.  The Proceedings Below.
                              D.  The Proceedings Below.
                                                       

          Ross-Simons  sued  Baccarat  in a  Rhode  Island  state

court, claiming breach of contract, breach of an implied covenant

of good  faith and fair  dealing, and tortious  interference with

advantageous business  relationships.  Baccarat  removed the case

to  the federal  district  court.    See  28  U.S.C.      1332(a)
                                                  

(diversity jurisdiction),  1441 (permitting  removal of cases  in

which  diversity  jurisdiction  exists).   In  short  order,  the

district court conducted an evidentiary hearing and granted Ross-

Simons'  motion to compel Baccarat, pendente lite, to continue to
                                                           

sell products  in pursuance of the 1992 Agreement.  In its ruling

the court  predicted that  Ross-Simons probably would  prevail on

the   theory   that  the   Proposed   Agreement  constituted   an

impermissible attempt by Baccarat  to subvert the 1992 Agreement.

Relatedly,  the court  concluded  that  Ross-Simons would  suffer

irreparable harm  in the absence of  mandatory injunctive relief,

and conversely, that Baccarat would undergo scant hardship should

                                6


a preliminary injunction issue.  This appeal ensued.4

II.  ANALYSIS
          II.  ANALYSIS

          In the  sections that  follow, we peruse  the checklist

applicable  to preliminary  injunction  determinations  and  then

assess how well the  district court's order withstands Baccarat's

multi-pronged attack.

             A.  The Preliminary Injunction Standard.
                       A.  The Preliminary Injunction Standard.
                                                              

          Over time,  we have  crafted a four-part  framework for

use  in determining  whether the grant  or denial  of preliminary

injunctive relief is appropriate.   Under this formulation, trial

courts must consider (1) the likelihood of success on the merits;

(2)  the  potential for  irreparable  harm if  the  injunction is

denied;  (3)  the  balance  of relevant  impositions,  i.e.,  the

hardship to  the nonmovant  if enjoined  as  contrasted with  the

hardship  to  the movant  if no  injunction  issues; and  (4) the

effect (if any)  of the  court's ruling on  the public  interest.

See Weaver v.  Henderson, 984 F.2d 11, 12 &  n.3 (1st Cir. 1993);
                                  

Narragansett  Indian Tribe v. Guilbert,  934 F.2d 4,  5 (1st Cir.
                                                

1991).

          An  appellate court  affords considerable  deference to

the  district  court's  evaluative  judgment  of  these  discrete

factors and of their interrelationship.  See  Anthony v. Sundlun,
                                                                          

952 F.2d 603, 605 n.2 (1st Cir. 1991).  Thus, a party who appeals

                    
                              

     4Baccarat's endeavors to secure  a stay were unavailing, and
the preliminary injunction is in force.

                                7


from  the   issuance  of  a  preliminary   injunction  bears  the

considerable  burden  of  demonstrating   that  the  trial  court

mishandled the four-part framework.  See EEOC v. Astra USA, Inc.,
                                                                          

94  F.3d 738, 743 (1st Cir. 1996).   In sum, unless the appellant

can show that the lower court misapprehended the law or committed

a palpable abuse  of discretion,  the court of  appeals will  not

intervene.    See  Narragansett  Indian  Tribe, 934  F.2d  at  5;
                                                        

Independent  Oil &  Chem. Workers  of Quincy,  Inc. v.  Procter &
                                                                           

Gamble Mfg.  Co., 864  F.2d  927, 929  (1st Cir.  1988).   Though
                          

mistake of law is a rubric that requires no elaboration, abuse of

discretion is a fuzzier concept.   That inquiry is case-specific,

see Weaver, 984 F.2d  at 13; Narragansett Indian Tribe,  934 F.2d
                                                                

at 5-6, and  a finding  of abuse usually  entails proof that  the

nisi  prius  court,  in  making the  challenged  ruling,  ignored

pertinent  elements  deserving  significant   weight,  considered

improper criteria,  or, though  assessing all appropriate  and no

inappropriate  factors,  plainly  erred  in balancing  them,  see
                                                                           

Procter & Gamble, 864 F.2d at 929.
                          

          We proceed  to scrutinize the  district court's  ruling

under this  deferential glass.  In so  doing, we address only the

first  two rungs of the four-part framework, as Baccarat does not

challenge the district court's analysis anent either the third or

fourth rung.

                  B.  The Likelihood of Success.
                            B.  The Likelihood of Success.
                                                         

          Likelihood of success is  the main bearing wall  of the

four-factor framework.  See  Weaver, 984 F.2d at 12;  Auburn News
                                                                           

                                8


Co. v. Providence Journal Co., 659 F.2d 273, 277 (1st Cir. 1981),
                                       

cert. denied, 455 U.S. 921 (1982).  Here, Baccarat challenges the
                      

district court's assessment of  this factor in two respects.   We

examine each  in turn.   Before  doing  so, however,  we deem  it

prudent to  remind the reader that,  just as the trial  court, at

the preliminary  injunction stage, need not  predict the eventual

outcome on  the merits with absolute  assurance, see Narragansett
                                                                           

Indian Tribe,  934  F.2d  at  6  (cautioning  that  decisions  on
                      

preliminary  injunction "are  to be  understood as  statements of

probable   outcomes"   only),  an   appellate   court   need  not

conclusively  determine the  merits of  the underlying  claims to

execute abuse-of-discretion review.

          1.    The  Nondiscrimination  Clause.    As  previously
                    1.    The  Nondiscrimination  Clause.
                                                        

mentioned,  see supra Part I(B),  Baccarat agreed in  1992 not to
                               

"discriminate against  Ross-Simons in any manner"  because of its

predilection for off-pricing.  The district  court relied on this

clause  in holding that  Ross-Simons likely would  prevail on its

breach of  contract claim.   However, Baccarat maintains  that it

terminated Ross-Simons for failing to sign the Proposed Agreement

and,  in  doing so,  treated Ross-Simons  the  same as  any other

dealer who refused to honor this uniform set of terms.  Since the

lower  court's  order  requires  Baccarat  to  treat  Ross-Simons

differently than  other  dealers    that is,  more favorably,  by

allowing Ross-Simons  to buy Baccarat crystal  without abiding by

the Proposed Agreement's uniform terms   it is the court's order,

not Baccarat's conduct, this  thesis holds, which contradicts the

                                9


nondiscrimination clause  contained in the 1992  Agreement.  This

resupinate reasoning  stands the nondiscrimination clause  on its

head and ignores the district court's factual findings.

          Judge  Boyle  found  that  of the  380  retailers  whom

Baccarat invited to become authorized dealers, only one of them  

Ross-Simons   engaged in systematic off-pricing.  Thus, while the

proscription against widespread discounting  was part and  parcel

of  a uniform contract (i.e., the Proposed Agreement), only Ross-

Simons would feel  its sting.   Building on  this foundation  the

judge  drew  the  eminently  reasonable inference  that  Baccarat

(which had not previously attempted to impose a monolithic set of

dealer  agreements)  wrote  these  particular  provisions  in   a

deliberate  effort to  circumvent the  1992 Agreement.    On this

basis, he  concluded that  Ross-Simons probably would  succeed on

the   merits   inasmuch   as  the   proscription   violated   the

nondiscrimination clause.5

          To be sure, these findings are not inevitable, but they

reflect a  plausible rendition  of the  evidence then  before the

court.    The findings,  in turn,  support  the court's  chain of

reasoning  and give  meaningful  effect to  the 1992  Agreement's

nondiscrimination  clause.    That  ends  the  matter:   at  this

preliminary  stage, it is both  the trial court's prerogative and

its  duty   "to  assess  the  facts,   draw  whatever  reasonable
                    
                              

     5Among other things, Baccarat's former president (who signed
the  1992   Agreement  on  its  behalf)   executed  an  affidavit
supporting  Ross-Simons' view  of  the nondiscrimination  clause.
This testimony buttresses the district court's application of the
clause.

                                10


inferences it might favor,  and decide the likely ramifications."

Procter & Gamble, 864 F.2d at 933.
                          

          2.  The  Uniform Commercial  Code.  In  its next  foray
                    2.  The  Uniform Commercial  Code.
                                                     

Baccarat  attempts  to  characterize  the  1992  Agreement  as  a

contract for the sale  of goods, thus bringing into  play Article

Two of the Uniform Commercial Code (UCC), R.I. Gen. Laws    6A-2-

101 to  6A-2-725 (1992), and, in particular, R.I. Gen. Laws   6A-

2-309(2)   ("Where   the   contract   provides   for   successive

performances  but is  indefinite in  duration it  is valid  for a

reasonable time, but unless otherwise agreed may be terminated at

any  time by either party.").   In Baccarat's  view, this statute

renders the 1992 Agreement terminable at will and thus undermines

Ross-Simons'  contract claims.   This argument,  though burnished

with considerable care, builds on a false premise.

          We  begin with  bedrock.   Courts look to  the apparent

intentions   of   the  contracting   parties   when  interpreting

contracts.  See  United States  v. Seckinger, 397  U.S. 203,  212
                                                      

n.17 (1970); McCarthy v. Azure, 22 F.3d 351, 355 (1st Cir. 1994);
                                        

Fashion House,  Inc. v. K  mart Corp.,  892 F.2d 1076,  1084 (1st
                                               

Cir. 1989); Johnson v. Western Nat'l Life Ins. Co., 641  A.2d 47,
                                                            

48 (R.I. 1994).   A valid settlement agreement is  an enforceable

contract subject to  this basic principle  of construction.   See
                                                                           

ITT Corp. v.  LTX Corp., 926 F.2d 1258,  1266-67 (1st Cir. 1991);
                                 

Mathewson  Corp. v. Allied Marine Indus., Inc., 827 F.2d 850, 856
                                                        

(1st Cir. 1987); T & T Mfg. Co. v.  A.T. Cross Co., 587 F.2d 533,
                                                            

537  (1st  Cir. 1978),  cert. denied,  441  U.S. 908  (1979); cf.
                                                                           

                                11


Langton v. Johnston, 928 F.2d 1206, 1221 (1st Cir. 1991) (stating
                             

that  consent decrees  between  private parties  in a  commercial

setting are  treated as contracts).   Thus,  whether Article  Two

applies to the  1992 Agreement hinges  primarily on the  parties'

intentions.

          The  district  court  eschewed  any  reference  to  the

statute, apparently convinced  that it  did not  govern the  1992

Agreement.   We believe that this action is supportable.  Article

Two  does not purport to regulate nonsale transactions.  See R.I.
                                                                      

Gen.  Laws    6A-2-102.   Furthermore, if  a contract  contains a

blend of sale and  nonsale elements, Article Two applies  only if

the  dominant  purpose  behind  the  contract  reflects  a  sales

transaction.  See ITT, 926 F.2d at 1266; Cianbro Corp. v. Curran-
                                                                           

Lavoie, Inc., 814  F.2d 7,  13-14 (1st Cir.  1987); Bonebrake  v.
                                                                       

Cox, 499 F.2d 951, 960 (8th  Cir. 1974); see generally 1 J. White
                                                                

&  R.  Summers, Uniform  Commercial Code     1-1 (4th  ed. 1995).
                                                  

Consequently,  Article Two is not in play if the dominant purpose

of  an agreement  is to settle  litigation.  See,  e.g., ITT, 926
                                                                      

F.2d  at 1266;  New Eng.  Power Co.  v. Riley  Stoker Corp.,  477
                                                                     

N.E.2d 1054, 1060-61 (Mass. App.  Ct.), review denied, 481 N.E.2d
                                                               

197 (Mass. 1985).

          While it  is not  necessary definitively to  decide the

issue  of predominant purpose  at this stage  in the proceedings,

the  record strongly  suggests  that  the  parties  to  the  1992

Agreement  intended first  and foremost  to settle  the antitrust

litigation.  For one thing, the title of the pact   "Agreement of

                                12


Compromise  and Settlement"   is a good barometer of the parties'

intentions.  Though  the label that contracting  parties affix to

an agreement is not  necessarily determinative of the agreement's

predominant purpose,  it can  constitute potent evidence  of that

purpose.   See, e.g.,  Triangle Underwriters, Inc.  v. Honeywell,
                                                                           

Inc.,  604  F.2d 737,  742-43 (2d  Cir.  1979) (holding  a hybrid
              

contract  entitled  "Agreement for  the  Sale of  [Goods]"  to be

precisely that);  Riley Stoker, 477 N.E.2d  at 1060-61 (declining
                                        

to characterize  a document labelled "Settlement  Agreement" as a

contract for the sale of goods).

          For  another  thing, the  body  of  the 1992  Agreement

contains  language  that  is  more consistent  with  the  purpose

suggested  by its  title  than  with  any  other  purpose.    The

agreement  opens  with  a   declaration  that  it  represents  "a

compromise  between  the  parties  for the  settlement  of  their

claims,  differences  and causes  of action  with respect  to the

dispute."  A  later section reiterates that the  parties executed

the document "for  the sole purpose of  compromising and settling
                                     

the  matters involved  in  [the antitrust]  dispute."   (Emphasis

supplied).   These excerpts  comprise powerful evidence  that the

primary impetus  for  the  agreement  was to  abate  the  pending

litigation.

          Baccarat tries to throw cold water on this proposition.

Since  the  antitrust  suit  was   dismissed  without  prejudice,

Baccarat suggests that Ross-Simons  could have revived the claims

at  any  time, and,  thus, the  predominant  purpose of  the 1992

                                13


Agreement  must have been the sale of  goods.  We think that this

is  a classic non sequitur.   Dismissing a  lawsuit, even without

prejudice, is not an idle matter; it has consequences in terms of

costs,  legal expenses,  time bars,  and the  like.   Because the

parties' intentions (and, therefore, the contract's meaning) must

be  gleaned from  all the  surrounding circumstances,  see, e.g.,
                                                                          

Seckinger, 397 U.S. at 212 n.17, the dismissal without prejudice,
                   

by itself, cannot support Baccarat's characterization.

          There is  a second  problem with Baccarat's  attempt to

invoke  Article Two:  even  this scant record  indicates that the

parties never  intended the  1992 Agreement  to be  terminable at

will.  Indeed,  the parties  must have understood  that the  1992

Agreement would operate at  some length because they specifically

provided  in section  four that  each party  assumed the  risk of

changes in  the operative  facts and  relinquished  any right  to

terminate  the  agreement on  the basis  of such  factual shifts.

This proviso would be  nonsensical if either party had  the right

to terminate the agreement at will.

          Raw logic bolsters this evidence.  In exchange for  the

covenants   contained   in   the   1992   Agreement,  Ross-Simons

surrendered the  opportunity to pursue colorable antitrust claims

against Baccarat.  A  reasonable factfinder easily could conclude

that Ross-Simons would not have abandoned such  an opportunity in

exchange for a settlement that, in Judge Boyle's phrase, Baccarat

could  have ripped up  the next morning.   Based  on the parties'

intent, made manifest by  the language of the 1992  Agreement and

                                14


the circumstances of the settlement itself, it seems quite likely

that the Agreement was not meant to be terminable at will.

          We have said enough on this score.   For the reasons we

have enumerated, the  lower court's four major actions in respect

to this  issue   namely,  its refusal  to apply Article  Two, its

determination that  the terms  of the  1992  Agreement remain  in

effect,  its interpretation  of those  terms, and  its conclusion

that  Ross-Simons had  demonstrated a  significant likelihood  of

success on the merits of its contract claims   are  impervious to

Baccarat's assault.

                      C.  Irreparable Harm.
                                C.  Irreparable Harm.
                                                    

          Civil  Rule  65(a),  as  interpreted  in  this circuit,

places  the  burden of  demonstrating  that a  denial  of interim

injunctive relief would cause  irreparable harm squarely upon the

movant.   See Narragansett Indian Tribe, 934 F.2d at 6.  Baccarat
                                                 

questions whether Ross-Simons carried this burden.

          The  burden  is  substantial,  but it  is  possible  to

overstate  its dimensions.    Baccarat falls  into  this trap  by

insisting that,  since Baccarat  crystal comprises less  than one

percent  of Ross-Simons'  total  annual sales,  there  can be  no

irreparable  harm   because  withholding   the  line  could   not

jeopardize  Ross-Simons'  economic   viability.    To   establish

irreparable harm, however, a  plaintiff need not demonstrate that

the  denial of injunctive relief  will be fatal  to its business.

See General Leaseways, Inc. v. National  Truck Leasing Ass'n, 744
                                                                      

F.2d  588, 591  (7th Cir.  1984).   It is  usually enough  if the

                                15


plaintiff shows  that its  legal  remedies are  inadequate.   See
                                                                           

Weinberger   v.  Romero-Barcelo,   456  U.S.   305,  312   (1982)
                                         

(collecting cases); Lopez v.  Garriga, 917 F.2d 63, 68  (1st Cir.
                                               

1990).  If the plaintiff suffers a substantial injury that is not

accurately measurable or adequately compensable by money damages,

irreparable harm is a  natural sequel.  See, e.g.,  Multi-Channel
                                                                           

TV Cable Co. v.  Charlottesville Quality Cable Operating  Co., 22
                                                                       

F.3d  546, 551 (4th Cir.  1994); K-Mart Corp.  v. Oriental Plaza,
                                                                           

Inc., 875 F.2d 907, 915 (1st Cir. 1989); Danielson v.  Local 275,
                                                                           

Laborers Int'l Union,  479 F.2d 1033, 1037 (2d Cir. 1973).  Thus,
                              

a cognizable threat of such harm can support a restraining order.

          Even so, whether Ross-Simons made the requisite showing

in  this  case poses  a close  question.   Although  there  is no

mechanical test that permits a court to make an exact calculation

of  the quantum  of  hard-to-measure harm  that  will suffice  to

justify  interim  injunctive  relief,  there  are  some  relevant

guideposts.   In the  first place, the  plaintiff's showing  must

possess some substance; a preliminary injunction is not warranted

by a tenuous or overly speculative forecast of anticipated  harm.

See  Narragansett Indian Tribe, 934 F.2d at 6-7; Public Serv. Co.
                                                                           

v. Town of W. Newbury, 835 F.2d 380, 383 (1st Cir. 1987).  In the
                               

second  place,  an attempt  to  show irreparable  harm  cannot be

evaluated in a vacuum;  the predicted harm and the  likelihood of

success on the merits  must be juxtaposed and weighed  in tandem.

See  Astra USA, 94  F.3d at 743 (explaining  that the greater the
                        

likelihood  of merits success, the  less that is  required in the

                                16


way of irreparable harm); Gately v. Commonwealth of Mass., 2 F.3d
                                                                   

1221,  1232  (1st Cir.  1993)  (noting  the same  phenomenon  and

suggesting that irreparable harm is subject to a  "sliding scale"

analysis),  cert. denied, 114 S. Ct. 1832 (1994).  Finally, it is
                                  

clear  that battles  over the  quality and  quantity of  the harm

alleged most often will be  won or lost in the trial court.   See
                                                                           

K-Mart, 875 F.2d at  915 ("District courts have  broad discretion
                

to  evaluate  the irreparability  of  alleged  harm  and to  make

determinations  regarding the  propriety of  injunctive relief.")

(citation and internal quotation marks omitted).

          In this  instance  the district  court determined  that

Ross-Simons  made   the  requisite  showing   because,  absent  a

restraining  order,  it  would  lose  incalculable  revenues  and

sustain  harm  to  its  goodwill.     The  court  grounded   this

determination  on two  factual  findings.    First,  due  to  the

uniqueness  of Baccarat  crystal,  Ross-Simons  could not  simply

replace the Baccarat line with some other brand, and, without the

availability of  Baccarat,  its bridal  registry  business  would

suffer.   The resultant  damage,  including lost  sales of  other

registry items, alienation of future registrants, and harm to its

reputation,  would defy  accurate quantification.    Second, when

Baccarat  ceased filling Ross-Simons' orders, Ross-Simons already

had  printed  and  distributed  millions of  copies  of  its 1996

catalog,6 and  that catalog held Ross-Simons out as an authorized
                    
                              

     6Following its  usual praxis, Ross-Simons prepared  its 1996
catalog in the fall of 1995 and began mailing it later that year.
The  catalog identifies  Ross-Simons  as  an authorized  Baccarat

                                17


purveyor of Baccarat crystal.  The court found that the inability

to  supply products  as advertised  would wreak  substantial (but

immeasurable)   damage   to   the   goodwill   that   Ross-Simons

painstakingly had created  over the years.   The court  dismissed

Baccarat's  counter-argument  that  Ross-Simons'  stockpiling  of

Baccarat crystal safeguarded it  from this type of harm,  finding

that  Ross-Simons would  deplete  its  beefed-up  inventory  well

before the litigation ended.

          Like  the district  court, we  think that  Ross-Simons'

bridal registry  business is the focal point  of irreparable harm

in this case.   Similar to full-line distributors who  hawk "one-

stop  shopping" as a means of meeting all their customers' needs,

Ross-Simons promotes  its bridal registry as  offering a complete

line  of giftware, including  many choices of  crystal.  Although

not among Ross-Simons' best-selling  lines, Baccarat crystal is a

prestigious  item      a  unique,  top-shelf   line  that  boasts

considerable allure and that is capable of serving as a beacon to

attract  potential  customers.    In  the  context  of  a  bridal

registry,  as  in a  variety  of other  commercial  settings, the

availability  of  a product  line is  as  important, if  not more

important, than  the  amount  of  sales generated.    See,  e.g.,
                                                                          

Supermarket Servs., Inc.  v. Hartz Mountain  Corp., 382 F.  Supp.
                                                            

1248, 1256 (S.D.N.Y. 1974) (noting  the importance of offering  a

particular  brand  lest  customers  go   elsewhere).    Potential

registrants,  unable  to  include  Baccarat  crystal among  their
                    
                              

dealer and contains a listing of available Baccarat products.

                                18


selections, may  choose not to register at  all with Ross-Simons,

enlisting instead with a competitor  who offers the full spectrum

of desired products.

          To  be sure,  the district  court's findings  anent the

bridal registry  rest  on a  number  of assumptions  about  Ross-

Simons' business,  its customers' attitudes, and the way in which

the marketplace operates.  But the assumptions are reasonable and

are  consistent with  the available  evidence; thus,  the court's

subsidiary findings are not unduly speculative.  These subsidiary

findings, in  turn, are  enough  to bottom  the court's  ultimate

finding  of  irreparable  injury.   After  all,  if  the  court's

subsidiary findings are correct, it could never be shown how many

brides opted not to associate themselves with Ross-Simons because

Baccarat  products   were  unavailable,   and  it  would   follow

inexorably  that neither  the  adverse impact  on  sales nor  the

concomitant  insult to  goodwill could  be measured  accurately.7

See Interphoto Corp. v. Minolta Corp., 417 F.2d 621, 622 (2d Cir.
                                               
                    
                              

     7While the  district court's finding of  irreparable harm is
sustainable  on this basis alone, the fact that the 1996 catalogs
already were in circulation  when the contretemps arose increases
the  threat  to Ross-Simons'  goodwill.    Absent an  injunction,
catalog  recipients  might place  orders  for  Baccarat products,
believing  that Ross-Simons  could supply  advertised  items, and
then  be disappointed.  The harm to Ross-Simons' general goodwill
stemming from its inability to fill such orders likewise would be
incalculable,  and, thus,  irreparable.   See,  e.g., Blackwelder
                                                                           
Furniture Co. v. Seilig Mfg. Co., 550 F.2d 189, 196-97 (4th  Cir.
                                          
1977); Bascom Food Prods.  Corp. v. Reese Finer Foods,  Inc., 715
                                                                      
F. Supp.  616, 637-38 (D.N.J. 1989)  (collecting cases); Robinson
                                                                           
v. United  States Postal Serv., 573  F. Supp. 244, 245  (D. Mass.
                                        
1983); see also Hypertherm,  Inc. v. Precision Prods.,  Inc., 832
                                                                      
F.2d 697, 700 (1st Cir. 1987) (holding that substantial damage to
business reputation  is a sufficient showing  of irreparable harm
to justify preliminary injunctive relief).

                                19


1969) (per curiam); Supermarket Servs., 382 F. Supp. at 1256-57.
                                                

          This is far from  an aberrational result.  By  its very

nature  injury to goodwill and reputation  is not easily measured

or  fully compensable in damages.  Accordingly, this kind of harm

is often  held to be irreparable.  See, e.g., K-Mart, 875 F.2d at
                                                              

915;  Camel Hair & Cashmere Inst.  of Am., Inc. v. Associated Dry
                                                                           

Goods Corp.,  799 F.2d 6, 14-15  (1st Cir. 1986).   Of particular
                     

interest  for  purposes  of  this  appeal,  several  courts  have

recognized that the loss  of a prestigious brand or  product line

may create a  threat of irreparable injury  if it is  likely that

customers (or prospective customers) will turn to competitors who

do not labor under  the same handicap.  See,  e.g., Multi-Channel
                                                                           

TV, 22 F.3d  at 552; Jacobson  & Co. v.  Armstrong Cork Co.,  548
                                                                     

F.2d 438, 444-45 (2d Cir. 1977); Bergen Drug  Co. v. Parke, Davis
                                                                           

& Co., 307  F.2d 725, 728 (3d Cir. 1962);  Hendricks Music Co. v.
                                                                        

Steinway,  Inc.,  689  F.  Supp.  1501, 1512  (N.D.  Ill.  1988);
                         

Supermarket Servs., 382  F. Supp. at 1256-57; see  also Automatic
                                                                           

Radio Mfg. Co. v. Ford Motor Co., 390 F.2d 113, 116-17 (1st Cir.)
                                          

(suggesting  in  dictum that  irreparable  harm  to a  retailer's

goodwill may result  from an inability  to supply a full  line of

products),  cert. denied, 391 U.S.  914 (1968); Leone  v. Town of
                                                                           

New Shoreham, 534 A.2d 871, 874 (R.I. 1987) (holding that loss of
                      

goodwill   due  to   inability  to   serve  returning   customers

constitutes irreparable harm).

          Baccarat's  other  arguments regarding  the  nature and

degree  of  the harm  that  Ross-Simons  alleges  do not  require

                                20


comment.8   Mindful of the preliminary stage  of the proceedings,

the  strong  likelihood  that  Ross-Simons will  prevail  on  the

merits, and  the trial court's  broad discretion,  we uphold  the

finding  that  Ross-Simons  faced  irremediable  harm if  interim

injunctive relief were withheld.

III.  CONCLUSION
          III.  CONCLUSION

          We  need  go  no further.    Here,  the district  court

applied  the  traditional  four-part framework  to  the  evidence

before it.   In doing so,  the court mulled  all the  appropriate

criteria,  eschewed reliance  on inappropriate  criteria, weighed

the relevant factors with  considerable care, and determined that

Ross-Simons made a sufficient showing to justify the  issuance of

an  injunction pendente  lite.   Given the  case-specific factual
                                       

findings that anchor this determination,  we cannot say that  the

court's action constituted an abuse of discretion.

Affirmed.
          Affirmed.
                  

                    
                              

     8For example, Baccarat suggests that Ross-Simons could   and
still  can     avoid any  harm  simply  by  signing the  Proposed
Agreement.   This is  sheer persiflage.   The law    much  less a
court of equity   should  not compel a litigant to sign  away the
farm in order to save the crops.

                                21