Seahorse Marine Supplies, Inc. v. Puerto Rico Sun Oil Co.

          United States Court of Appeals
                     For the First Circuit


No. 01-1791

                SEAHORSE MARINE SUPPLIES, INC.,

                      Plaintiff, Appellee,

                               v.

                  PUERTO RICO SUN OIL COMPANY,

                     Defendant, Appellant.


No. 01-1792

                 SEAHORSE MARINE SUPPLIES, INC.,
                      Plaintiff, Appellant,

                               v.

                  PUERTO RICO SUN OIL COMPANY,
                      Defendant, Appellee.
                      ____________________
          APPEALS FROM THE UNITED STATES DISTRICT COURT

                 FOR THE DISTRICT OF PUERTO RICO

        [Hon. Juan M. Pérez-Giménez, U.S. District Judge]
         [Hon. Daniel R. Domínguez, U.S. District Judge]


                             Before

                      Selya, Circuit Judge,
                 Coffin, Senior Circuit Judge,
                   and Lipez, Circuit Judge.
     Carlos A. Rodriguez-Vidal, with whom Goldman, Antonetti &
Cordova was on brief, for Puerto Rico Sun Oil Company.
     Luis A. Oliver-Fraticelli, with whom Fiddler, Gonzalez &
Rodriguez was on brief, for Seahorse Marine Supplies, Inc.



                         July 9, 2002
      COFFIN, Senior Circuit Judge.                These appeals are the latest

chapter in a decade-long conflict between appellant/cross-appellee

Puerto     Rico    Sun   Oil    Company    ("Sun     Oil")    and    appellee/cross-

appellant Seahorse Marine Supplies, Inc. ("Seahorse"). The dispute

arose at the end of a long relationship between the parties, during

which Sun Oil had provided fuel, predominantly diesel, to Seahorse.

Seahorse sued Sun Oil, invoking the protections of the Petroleum

Marketing     Practices        Act    ("PMPA"),    15   U.S.C.      §§   2801-41,     and

contending        that   Sun    Oil     improperly      terminated       the    parties'

relationship in violation of that statute.                   Seahorse prevailed at
trial, and Sun Oil now challenges the district court’s finding of

subject matter jurisdiction, the jury instructions, the admission
of certain expert testimony, and the denial of a motion for a new
trial.     Seahorse cross-appeals and disputes the sufficiency of the

evidence as to its purported failure to mitigate damages.                              We
affirm in all respects.
                               I.    Factual Background

      Sun Oil, an oil refinery operating in Yabucoa, Puerto Rico,
and       Seahorse,      a     marine     supplies       distributor           and   ship
repair/maintenance service, began their business relationship in

1983, when Seahorse started selling Sun Oil's unbranded fuel oil.1
On July 23, 1988, the parties executed a trial franchise agreement
expressly governed by the PMPA.              Pursuant to that agreement, Sun



      1
       "Unbranded" and "branded," terms of art in the petroleum
industry, refer to whether fuel is sold under the trademark of the
refiner.

                                          -3-
Oil authorized Seahorse to use and display Sun Oil's trademark for

the purpose of identifying and advertising the source of the

product.    In April 1989, Sun Oil terminated the trial franchise
agreement   pursuant   to    the   terms   of    the   PMPA.     The    parties

negotiated during the following several months, and on September

30, 1989, entered a one-year agreement permitting Seahorse to
continue to sell the same fuel products under Sun Oil's trademark.

The agreement   did    not   specifically       mention   the   PMPA,   but   it

provided that it was "subject to interpretation and enforceability

under the laws of the Commonwealth of Puerto Rico and the laws of

the United States of America."2

     As that agreement neared its end date, the parties agreed to

extend the agreement while they negotiated its renewal, and they
continued in that fashion through September 1991. On September 18,

     2
        Sun Oil argues that the September 1989 agreement reflected
an intentional change from supplying fuel for use by vehicles on
land (and thus was covered by the PMPA) to supplying fuel for
marine uses (and thus allegedly was not subject to the PMPA).
     The record reveals no support for this contention. Although
Sun Oil attributes the termination of the trial franchise agreement
to Seahorse's lack of interest in serving land use vehicles, the
notice of termination under the PMPA gave as the sole reason for
termination the explanation that the agreement "was drafted only to
cover a trial relationship."       There is no evidence of any
discussion concerning land versus marine end use. Indeed, Sun Oil
wrote merely that a new agreement would be negotiated, involving a
new term, agreed upon price changes, and a new termination
provision, all subject to the PMPA.
     Contrary to Sun Oil's argument that the new agreement covered
no motor fuels for automotive use other than diesel fuel --
impliedly suggesting fuels different from those in the earlier
agreement -- the fuels and the quantities were identical. In fact,
the two contracts are substantially identical in all respects, with
the following exception.      In place of a clause specifically
referencing the PMPA, there was the more comprehensive clause
quoted in the text. Neither party has contended that there was any
discussion concerning this substitution.

                                    -4-
1991, Sun Oil changed its price posting method from a weekly

pricing formula to a daily one.3              In November, Sun Oil began

rationing the fuel it would sell to Seahorse.             It later stopped all
delivery of its product to Seahorse on credit.                In January 1992,

Seahorse stopped buying fuel from Sun Oil.              On February 17, Sun Oil

sent Seahorse a letter demanding that Seahorse discontinue use of
Sun   Oil's   trademark.     The    parties'     relationship      ended,    this

litigation ensued, and a short time later Seahorse shut down its

operations.

                      II. Procedural Background

      Seahorse   filed     suit    on    March    12,     1992,   invoking   the

protections of the PMPA and alleging wrongful termination or

nonrenewal of its franchise by Sun Oil.           On May 7, Sun Oil filed a
motion to dismiss, challenging subject matter jurisdiction on both

diversity and federal question grounds. The district court (Pérez-

Giménez, J.) granted the motion to dismiss on diversity grounds,
but concluded that subject matter jurisdiction was present under a

"liberal construction" of the PMPA.              Specifically, the district

court concluded that the PMPA's definition of "motor fuel" includes

"maritime and industrial motor fuels, used by any type of motor

vehicles, including trucks and boats, in public roads or any type

of way, including the seas."            On November 29, the district court

denied Sun Oil's request for reconsideration, or, alternatively,


      3
        The parties hotly contest the impact of this change. Sun
Oil posits that it should have made Seahorse more profitable, but
Seahorse asserts that it negatively and irreparably damaged its
business.

                                        -5-
for certification of an immediate appeal under 28 U.S.C. § 1292(b).

The case was subsequently transferred to Judge Domínguez.

     On February 16, 1995, Seahorse filed a motion for partial
summary judgment based on Sun Oil's alleged failure to provide the

PMPA's requisite notice to terminate the relationship. That motion

was referred to a magistrate judge, who recommended that it be
denied and concluded that

     there exists a plethora of evidence in the form of
     communications between the parties (which includes
     letters and faxes), which could lead a reasonable trier
     of fact to conclude that Seahorse was on actual notice of
     the particulars required by the Act, and that additional
     written notice would have been an exercise in futility as
     it would [have] merely equat[ed] with an elevation of
     form over substance.
(Internal quotations omitted.)       On August 7, 1997, the district

court rejected the magistrate judge's recommendation that summary

judgment be denied.     Instead, it concluded that because Sun Oil's
February 17, 1992 letter to Seahorse did not comply with the Act's

notice requirements, Sun Oil was strictly liable to Seahorse under

the PMPA.

     On August 21, 1997, Sun Oil moved to alter, amend or clarify

the August 7 order, and, inter alia, again requested that the court

certify   the   order   for   interlocutory   appeal   under   28   U.S.C.

§ 1292(b).      On December 30, 1997, the court reversed its prior

grant of summary judgment, finding that a reasonable jury could

conclude that Seahorse voluntarily had abandoned its relationship

with Sun Oil, but left intact the finding that if there was no

voluntary abandonment, Sun Oil was liable. The district court also

certified the jurisdictional question for appeal to this court.

                                   -6-
Despite     this       certification,      we   denied   Sun    Oil's   petition   on

February 27, 1998.

        Trial began on October 4, 1999 and continued through December
21.       The court limited the triable issues to (1) whether Sun Oil

had terminated or non-renewed, or whether Seahorse had voluntarily

abandoned, the franchise; and (2) if Sun Oil had terminated or non-
renewed, the amount of damages to which Seahorse was entitled.

        On November 2 and 3, 1999, the court held a hearing under

Daubert v. Merrell Dow Pharm., Inc., 509 U.S. 579 (1993), and Kumho

Tire Co. v. Carmichael, 526 U.S. 137 (1999), regarding Sun Oil's

challenges to Seahorse's expert testimony.                     The court concluded

that the expert testimony was admissible and its strength should

hinge on the jury's credibility findings.
      The jury concluded that Sun Oil had illegally terminated or

non-renewed the parties' relationship and awarded Seahorse $2.5

million.4         On    December    30,    1999,   the   district   court   entered
judgment pursuant to the verdict. The court later denied a variety

of post-judgment motions and reentered judgment on March 30, 2001.

Sun Oil and Seahorse subsequently timely filed their respective

notices of appeal.

            III.       Subject Matter Jurisdiction Under the PMPA

      At    the    outset,    Sun    Oil    challenges    the    district   court's

conclusion that it possessed subject matter jurisdiction over this

case.      The district court concluded that Congress contemplated

      4
        The jury concluded that Seahorse was damaged in the amount
of $3 million, but that Seahorse had failed to mitigate $500,000 of
those damages.

                                           -7-
protection   for   distributors    like     Seahorse    in   contractual

relationships   with   refiners   like    Sun   Oil.   We    review   that

determination de novo,     Bull HN Info. Sys., Inc. v. Hutson, 229
F.3d 321, 328 (1st Cir. 2000), and conclude that subject matter

jurisdiction is present.

     The PMPA is a remedial statute, and as such, "merits a
relatively expansive construction,"        C.K. Smith & Co. v. Motiva

Enters., 269 F.3d 70, 76 (1st Cir. 2001).       We are mindful, however,

that the statute is in derogation of common law rights, and

therefore "should not be interpreted to reach beyond its original

language and purpose."     Id. (quoting Chestnut Hill Gulf, Inc. v.

Cumberland Farms, Inc., 940 F.2d 744, 750 (1st Cir. 1991)).

     With these principles in mind, we turn to the text of the
statute, as the "starting point for interpretation of a statute is

the language of the statute itself." Kaiser Aluminum & Chem. Corp.

v. Bonjorno, 494 U.S. 827, 835 (1990) (internal quotation marks
omitted). We give effect to the statute's plain meaning "unless it

would produce an absurd result or one manifestly at odds with the
statute's intended effect," Parisi by Cooney v. Chater, 69 F.3d

614, 617 (1st Cir. 1995); see also United States v. Puerto Rico,

287 F.3d 212, 217 (1st Cir. 2002); Arnold v. United Parcel Serv.,

136 F.3d 854, 857-58 (1st Cir. 1998), and we interpret the plain

language "in light of the purposes Congress sought to serve." See

Arnold, 136 F.3d at 858 (citing Dickerson v. New Banner Inst.,

Inc., 460 U.S. 103, 118 (1983)).     Under the PMPA,

     [t]he term "franchise" means any contract--
     (i) between a refiner and a distributor,

                                  -8-
      (ii) between a refiner and a retailer,
      (iii) between a distributor and another distributor, or
      (iv) between a distributor and a retailer,
      under which a refiner or distributor (as the case may be)
      authorizes or permits a retailer or distributor to use,
      in connection with the sale, consignment, or distribution
      of motor fuel, a trademark which is owned or controlled
      by such refiner or by a refiner which supplies motor fuel
      to the distributor which authorizes or permits such use.

15 U.S.C. § 2801(1) (emphasis added).
      "Motor fuel" is defined as "gasoline and diesel fuel of a type

distributed for use as a fuel in self-propelled vehicles designed

primarily     for    use   on   public    streets,        roads   and   highways."

15   U.S.C.    §    2801(12)    (emphasis       added).      Building    on    those

definitions, the PMPA next explains the prohibitions on motor fuel

franchisors, with exceptions not relevant here:

      [N]o franchisor engaged in the sale, consignment, or
      distribution of motor fuel in commerce may--
      (1) terminate any franchise . . . prior to the conclusion
      of the term, or the expiration date, stated in the
      franchise; or
      (2) fail to renew any franchise relationship . . .
      [without following the PMPA's requirements].
15 U.S.C. § 2802(a).

      The   parties    contest    whether       Seahorse    is    engaged     in   the

distribution of "motor fuel," as that phrase is contemplated under

the PMPA.     Sun Oil contends that the Act was meant to apply only to

automotive filling stations or fuel actually used in motor vehicles

and that applying the PMPA to a marine supplies distributor would

impermissibly broaden its reach.               But we must read the statute as

written.    The record reflects that Sun Oil distributed to Seahorse

at least 40,000 barrels of diesel fuel monthly.                   Under the PMPA's

definition of "motor fuel," the fuel at issue need only be "of a


                                         -9-
type" for use by vehicles traversing land.    In a sworn statement,

Sun Oil's treasurer defined the diesel fuel Sun Oil distributed to

Seahorse as that which "may be used in ships and vessels and by
owners of chemical plants that have boilers, and also in trucks and

vehicles" (emphasis added). Because the diesel fuel could have been

used for land vehicles, the plain language of the statute covers
the relationship at issue here.5   Sun Oil effectively reads "of a

type" out of the statute, but we are not at liberty to do that.   We

therefore refuse to legislate a requirement that franchisees prove

that the fuel was actually used in a self-propelled land vehicle,

instead of a boat, a lawnmower, or any other machine that uses

motor fuel to run.

     Sun Oil rests its contrary argument on two grounds. The first
is that the district court, in defining "motor fuel," included that

used by boats as well as trucks, and equated "the seas" with

"public streets, roads and highways." In so doing, Sun Oil argues,
the court improperly relied on the statute's broad remedial purpose

and expanded the reach of the statute.       As the preceding text

indicates, our decision does not rest on this interpretation.




     5
        Diesel fuel was only one of several types of fuel Sun Oil
sold to Seahorse.      However, the amount of diesel fuel was
substantial in comparison to the other types. Under the September
1989 agreement, for example, Sun Oil agreed to sell to Seahorse on
a monthly basis at least 40,000 barrels of diesel, 5,000 barrels of
kerosene, and 15,000 barrels each of Nos. 5 and 6 fuel oil.
Because diesel comprised more than half of the sales, our
conclusion is not tantamount to the tail wagging the dog. We thus
conclude that subject matter jurisdiction exists over the franchise
agreement as a whole.

                               -10-
     Sun Oil's second contention is that the PMPA's legislative

history       indicates    that     "the     Act     was     designed         to    govern

relationships involving automobiles, not ships."                         It refers to
Senate    Report    No.    95-731,       which   accompanied       the     legislation

resulting in the PMPA and the introductory language describing it,

as providing for
     the protection of franchised distributors and retailers
     of motor fuel and to encourage conservation of automotive
     gasoline and competition in the marketing of such
     gasoline by requiring that information regarding the
     octane rating of automotive gasoline be disclosed to
     consumers . . . .

S. Rep. No. 95-731, at 1, reprinted in 1978 U.S.C.C.A.N. 873, 876

(1978) (hereinafter        S.     Rep.    No.    95-731).        The    protection     of
franchised      distributors       was    the    purpose     of    Title       I,    which

established        "minimum        Federal         standards       governing           the

termination . . . of franchise relationships for the sale of motor
fuel. . . ."       The requirements regarding gasoline octane ratings

were the subject of Title II.              This latter Title II reference to

automotive gasoline, directed to information disclosure, is not

comfortably transferred to Title I to effect a narrowing of the

scope    of    franchise   relationships.           It     may   well    be    that    the

intervention of Congress was triggered by automotive gasoline

franchise      relationships.        But    does    the     historical        origin    of

legislation trump its unambiguous language describing a broader

reach?    We think not unless such a literal construction would do

violence to the basic policy underlying the statute.

     The policy behind Title I was identified in Veracka v. Shell

Oil Co., 655 F.3d 445, 448 (1st Cir. 1981), when then Judge Breyer

                                          -11-
wrote: "The legislative history of the Marketing Act shows that its

basic     effort    to        prevent      franchise         termination       reflects    a

recognition of the disparity of bargaining power between franchisor
and   franchisee        and    an    effort      to   prevent      coercive     or   unfair

franchisor practice."

        The Supreme Court has cautioned that "reference to legislative
history     is   inappropriate            when    the    text      of    the   statute     is

unambiguous."       Dep't of Hous. & Urban Dev. v. Rucker, 122 S. Ct.

1230,     1234   (2002).            Indeed,      "[w]hen       a   statute's      text    is

encompassing, clear on its face, and productive of a plausible

result, it is unnecessary to search for a different, contradictory

meaning in the legislative record."                   Rhode Island v. Narragansett

Indian Tribe, 19 F.3d 685, 698 (1st Cir. 1994).
      Even assuming that the statute could be considered ambiguous,

we find no persuasive contrary signal in the legislative history.

Of the PMPA's three titles, only Title I is germane here because it
is the only one that governs termination of franchises.                                   Its

legislative history establishes that Congress passed the statute to

remedy "the disparity of bargaining power" between franchisors and

franchisees,       S.    Rep.       No.   95-731,       at   17,    by    "establish[ing]

protection for franchisees [of motor fuel] from arbitrary or

discriminatory termination or nonrenewal of their franchises." Id.




                                            -12-
at 15.6   The relationship of Seahorse and Sun Oil comfortably fits

within that statement of purpose.

      Title II, by contrast, is obviously targeted at automotive
gasoline, as opposed to the broader product, motor fuel.             Title II

requires the testing, certification, and posting of octane ratings

for   automotive    fuel   to   ensure   consumers'   ability   to   compare
different types of gasoline.         Title II's legislative history is

replete with references to cars and everyday consumers: "automotive

gasoline," "gasoline," "gasoline retailer," "motorists," and "motor

vehicles." Id. at §§ 19-21, 43-45.         The phrase "motor fuel" is not

used at all.       That Title II repeatedly uses those terms, while

Title I continually refers solely to "motor fuel," suggests that

Congress sought broad protection for franchisees of motor fuel.7

      In sum, we conclude that the relationship between Seahorse and

Sun Oil fits within the plain language of the statute and the

legislative history only buttresses that conclusion.            It is up to
Congress to amend the PMPA's definitional section, and the courts

may not usurp that authority.


      6
         To be sure, the legislative history includes as valid
grounds for termination, a franchisor's withdrawal from a relevant
geographic market area, S. Rep. No. 95-731, at 34, and "the
repeated failure by the franchisee to operate the marketing
premises in a clean, safe, and healthful manner." Id. at 35. These
isolated illustrations, even if construed to refer only to land-
oriented operations, are part of a non-exclusive list of grounds
for termination.
      7
        Title III adds nothing to our analysis. Its only purpose
is to direct the Secretary of Energy to study the practice of
"subsidization of motor fuel marketing operations with funds or
services derived from other petroleum-related operations." S. Rep.
No. 95-731, at 16.

                                    -13-
                        IV. Jury Instructions

     We review jury instructions de novo, bearing in mind that the

district   court's   "refusal   to   give   a    particular   instruction
constitutes reversible error only if the requested instruction was

(1) correct as a matter of substantive law, (2) not substantially

incorporated into the charge as rendered, and (3) integral to an
important point in the case." United States v. DeStefano, 59 F.3d

1, 2 (1st Cir. 1995) (internal quotation marks omitted).

A.   Adequacy of Notice

     Sun Oil contends that the district court erred in refusing to

instruct the jury on whether the company had given proper notice of

termination "under the circumstances."          Although masked as a jury

instruction challenge, Sun Oil's brief makes clear that this is
actually a challenge to the pivotal pre-trial ruling that Sun Oil

had not met the notice requirements of the PMPA.8          Under the law

of the case doctrine, a party may not revisit a substantive ruling
through this type of attack on a jury instruction.        See Nat'l Labor

Relations Bd. v. Goodless Electric Co., 285 F.3d 102, 107 (1st Cir.

2002) ("[W]hen a court decides upon a rule of law, that decision

should continue to govern the same issues in subsequent stages in

the same case.") (quoting Arizona v. California, 460 U.S. 605, 618

(1983)).   Sun Oil's focus on the jury instruction, rather than on




     8
       Although Sun Oil   devotes several pages of briefing to this
challenge, it neither     recites nor points us to the specific
contested instruction.    That omission reinforces the transparency
of its jury instruction   challenge.

                                 -14-
the   district     court's   underlying    conclusion,    is   perplexing.

Nevertheless, we will indulge the argument.

      Sun Oil contends that its February 17, 1992 letter met the
notice provisions "under the circumstances" because Seahorse had

actual notice of the particulars required by the Act.          That letter

states in full:
      Even though our Supply Agreement expired on September 14,
      1990 and we agreed to continue supplying fuel to you
      under its terms through [M]arch 15, 1991, Seahorse
      continues to use in its operations our trademark and
      trade name.

      We are hereby requiring you to discontinue using our
      trademark and trade name to promote your business and we
      would expect that you immediately honor our request.

      The   PMPA   contemplates   strict   notice   for   termination   or

nonrenewal of a motor fuel franchise:

      (a) General requirements applicable to franchisor
      Prior to termination of any franchise or nonrenewal of
      any franchise relationship, the franchisor shall furnish
      notification of such termination or such nonrenewal to
      the franchisee who is a party to such franchise or such
      franchise relationship--
           (1) in the manner described in subsection (c) of
           this section; and
           (2) except as provided in subsection (b) of this
           section, not less than 90 days prior to the date on
           which such termination or nonrenewal takes effect.
      (b) Additional requirements applicable to franchisor
           (1) In circumstances in which it would not be
           reasonable   for    the   franchisor   to   furnish
           notification, not less than 90 days prior to the
           date on which termination or nonrenewal takes
           effect, as required by subsection (a)(2) of this
           section--
                (A) such franchisor shall furnish notification
                to the franchisee affected thereby on the
                earliest date on which furnishing of such
                notification is reasonably practicable[.] * *
                *
      (c) Manner and form of notification
      Notification under this section--

                                   -15-
           (1) shall be in writing;
           (2) shall be posted by certified mail or personally
           delivered to the franchisee; and
           (3) shall contain--
                (A) a statement of intention to terminate the
                franchise or not to renew the franchise
                relationship,   together   with  the   reasons
                therefor;
                (B) the date on which such termination or
                nonrenewal takes effect; and
                (C) the summary statement [of available
                remedies and relief prepared by the Secretary
                of Energy].

15 U.S.C. § 2804.

     The PMPA's notice provisions mandate strict compliance and

thus cannot      be   selectively     followed   by   the     franchisor.       See

15 U.S.C. § 2804(a) ("[T]he franchisor shall furnish notification

. . . ."); S. Rep. No. 95-731, at 39 ("[N]otification . . . must be

provided . . . .") (emphasis added in both); see also Thompson v.
Kerr-McGee Refining Corp., 660 F.2d 1380, 1390 (10th Cir. 1981)

(mandating strict compliance). But cf. Avramidis v. Arco Petroleum

Prods. Co., 798 F.2d 12, 17 (1st Cir. 1986) (declining to require
strict notice of specific date of termination where the franchisees

transformed a definite termination date into a later unspecified
date by securing a preliminary injunction).              Our precedent, which

tempers strict compliance only for the most trivial of departures,

is consistent with the notice provisions' underlying purpose of

protecting       franchisees     from        arbitrary      or     unanticipated

terminations.      Failure to follow the rules leaves the franchisee

without clear notice.

     Sun   Oil    concedes     that   the    February    17      letter   did   not

"expressly notify Seahorse of the reasons for termination," and


                                      -16-
that the company neither personally delivered that letter nor sent

it via certified mail.     The letter also did not contain the summary

statement, though Sun Oil seems to argue that its prior provision
of the statement to Seahorse at the end of the trial franchise

agreement obviated its duty to provide it again. In short, section

2804(c) contains five specific requirements.                Three of the five
were not met.      Only the requirements of a writing and that of a

date of termination ("immediately") could be said to have been met.

     Sun Oil posits that imposing a strict notice requirement

would elevate form over substance because Seahorse was already on

notice as to why Sun Oil intended to terminate the relationship.

The critical flaw in this argument is that, despite Sun Oil's past

complaints to Seahorse (e.g., about nonpayment and overextension of
credit), its continuing relationship with Seahorse led to the

permissible    inference   that   Sun   Oil     did   not    consider   any   of

Seahorse's transgressions grounds for termination.9 There is a
stark difference between complaints by one of the parties in a

long-term     business   relationship     and    that   party's    intent     to

terminate the relationship.       Even if Seahorse was delinquent, it

justifiably relied on Sun Oil's inaction.




     9
       For example, Sun Oil points to a letter it sent to Seahorse
regarding checks that had been returned for insufficient funds.
Nothing in the January 1992 letter suggests that Sun Oil considered
the violation to be critical to the continuance of the business
relationship. Indeed, the letter concludes: "We would appreciate
if you contact your bank and resolve this issue today. It is over
a week that these checks were returned by the bank and not
replaced."

                                   -17-
     A review of the caselaw on which Sun Oil relies further

confirms the weakness of its position.     As discussed supra, Sun

Oil's February 17 letter failed in multiple respects to comply with
the PMPA's notice requirements.       In asserting that its prior

interactions with Seahorse amounted to a de facto notice of its

intent to terminate the relationship, Sun Oil cites numerous
district court cases that dealt only with a franchisor's failure to

include the Secretary of Energy's summary statement of available

remedies from the Federal Register.    See, e.g., Shell Oil Co. v.

A.Z. Servs. Inc., 990 F. Supp. 1406, 1416 (S.D. Fla. 1997) (failure

to include summary statement did not render notice invalid);

Grotemeyer v. Lake Shore Petro Corp., 749 F. Supp. 883, 889 (N.D.

Ill. 1990) (same); Martin v. Texaco, Inc., 602 F. Supp. 60, 63
(N.D. Fla. 1985) (concluding that the jury had to determine whether

a franchisor's failure to include the summary statement deprived

the franchisee of notice as contemplated by the PMPA); Brown v.

Magness Co., 617 F. Supp. 571, 574 (S.D. Tex. 1985) (no inadequate

notice for failure to attach summary statement and for delivering

notice to the franchisee's attorney, rather than the franchisee).

     Sun Oil's other cited cases are simply inapposite.   In Brown

v. American Petrofina Mktg., 555 F. Supp. 1327, 1335 (M.D. Fla.

1983), the court noted "the very close question" of whether actual

notice can trump PMPA notice but declined to resolve the issue.   In

Frisard v. Texaco, Inc., 460 F. Supp. 1094 (E.D. La. 1978), decided

soon after the PMPA's passage but before the summary statement was

published in the Federal Register, the court dealt with nearly


                               -18-
perfect compliance.            In that case, the notice was in "writing,

posted by certified mail, stated both the intention not to renew as

well as the effective date of nonrenewal, cited the . . . reason
for nonrenewal, and referred to the future receipt of the summary

statement. . . . [The] letter was not only timely, but complied

with the PMPA in all respects."              Id. at 1100 (emphasis added).
       Similarly, Desfosses v. Wallace Energy, Inc., 836 F.2d 22 (1st

Cir. 1987), the only First Circuit case cited by appellant, is

easily distinguishable.          In Desfosses, the franchisee argued that

the franchisor failed to comply with section 2802(c)(4) (a section

inapplicable here) by failing to notify the franchisee of the

requirements of an underlying lease for the franchisee's property.

Although      we     suggested   that      in     certain     circumstances     actual
knowledge of a franchisor's reasons for termination might trump

strict compliance, we concluded that the franchisor had, in fact,

given proper notice under section 2802(c)(4).                    Id. at 27.

       We conclude that the district court's refusal to instruct the

jury   on    whether     Sun   Oil   had    given      proper    notice   "under   the
circumstances" was correct as a matter of law.                          The evidence

plainly shows that Sun Oil failed to follow the strictures of the

PMPA's      notice    requirements,     even      if   they     were   read   broadly.

Accordingly, we find no merit to this jury instruction challenge.

B.     Grounds for Termination

       Sun Oil contests the district court's refusal to instruct the

jury on whether the company had sufficient grounds to terminate the

franchise under the PMPA.            Sun Oil did not specifically point to


                                           -19-
the contested instruction, but we assume that it is proposed

instruction     number   eighteen,    entitled     "PMPA   -   Grounds   for

Termination."
     As an initial matter, Sun Oil did not adequately preserve its

objection to this instruction.         Rule 51 of the Federal Rules of

Civil Procedure states that an objection to a jury instruction is
waived unless the party "stat[es] distinctly the matter objected to

and the grounds of the objection."          Fed. R. Civ. P. 51.   Here, the

entire objection stated:

     With respect to proposed [instructions] 14, 15, 16, 17, 18,
     and 19, . . . [w]e contend that the instructions should be
     charged to the jury because they correctly state the elements
     of the claims and defenses available under the law purportedly
     applicable to this case.

     We further contend that the failure to instruct the jury in
     this fashion, based on the Court's pre-trial rulings . . . is
     incorrect because it precludes defendant from challenging in
     the trial of this case the Court's finding that the only
     issues to be tried were whether Seahorse abandoned the
     relationship with [Sun Oil] or whether [Sun Oil] terminated
     the relationship and the damages caused to the plaintiff in
     the case of a termination or nonrenewal.

     So [] stated, the issues preclude[] trying the issue as to
     whether the PMPA was even implicated in this case by finding
     as proven that the fuel sold by defendant to plaintiff in the
     relationship was motor fuel despite the definition provided in
     the PMPA.    That even if Seahorse failed to comply with
     provisions of the alleged franchise and caused events relevant
     to the relationship . . . as a result of which termination or
     nonrenewal of the franchise was reasonable, that [Sun Oil] did
     not provide sufficient notice under the act to rely on those
     breaches and events to preclude liability.

The first two paragraphs include boilerplate language that only

restates the district court's framing of the case and does not go

to the substance of the contested instructions.            And the oblique

nature of the third paragraph certainly fails to "state distinctly


                                     -20-
the matter objected to," as required by Rule 51.        We thus conclude

that the objection does not meet Rule 51's standard, and we review

only for plain error.     Under that standard, Sun Oil must prove
"(1)    that there was error, (2) that it was plain, (3) that it

likely altered the outcome, and (4) that it was sufficiently

fundamental   to   threaten   the   fairness   or   integrity   or   public
reputation of the judicial proceeding." Gray v. Genlyte Group, 289

F.3d 128, 134 (1st Cir. 2002) (quoting United States v. Olano, 507

U.S. 725, 735-36 (1993)).

       The court rejected the instruction as inconsistent with its

pre-trial ruling that liability would attach if the jury found a

termination, regardless of the grounds, because of the inadequate

notice.    Although the grounds for termination could have been
relevant to the jury's assessment of damages, by indicating the

reasonable period of time for future lost profits, the actual

language of the instruction makes clear that it was yet another
attempt to ask the jury to re-assess the district court's pre-trial

rulings on liability. The district court's refusal to instruct the

jury in this vein was correct as a matter of law.

                V. Expert Testimony of Heidie Calero

       Sun Oil next argues that Seahorse's damages expert, Heidie

Calero, proffered inherently unreliable evidence that should have

been excluded by the district court under its Daubert/Kumho Tire

gatekeeping function.    See Kumho Tire, 526 U.S. at 141; Daubert,

509 U.S. at 592-93.




                                    -21-
     Rule    702   of    the    Federal       Rules   of   Evidence   provides       the

backdrop for any consideration of expert testimony.                          That rule

provides:
     If scientific, technical, or other specialized knowledge
     will assist the trier of fact to understand the evidence
     or to determine a fact in issue, a witness qualified as
     an expert by knowledge, skill, experience, training, or
     education may testify thereto in the form of an opinion
     or otherwise, if (1) the testimony is based upon
     sufficient facts or data, (2) the testimony is the
     product of reliable principles and methods, and (3) the
     witness has applied the principles and methods reliably
     to the facts of the case.

Fed. R. Evid. 702.       The Supreme Court's decisions in Kumho Tire and

Daubert guide a district court in determining how to assess the

admissibility of such expert testimony.                Pursuant to Daubert, the
district court must perform a gatekeeping function by preliminarily

assessing "whether the reasoning or methodology underlying the

testimony is scientifically valid and [] whether that reasoning or
methodology   properly         can    be   applied    to   the    facts   in   issue."

509 U.S. at 592-93.       Several factors may assist the district court

in making its determination: whether the theory/technique can be

and has been tested; whether it has been subjected to peer review

and publication; the known or potential rate of error; and the

level of the theory/technique's acceptance within the relevant

scientific community.           Id. at 593-94.         Although the approach is

flexible by    its      nature       (after   all,    expert     testimony     and   the

peculiar facts of each case so demand), the overarching concern is

on the "evidentiary relevance and reliability" of the proposed

testimony.    Id. at 595.



                                           -22-
       In Kumho Tire, the Court extended its holding in Daubert and

held that the gatekeeping function applies to technical and other

specialized knowledge in addition to scientific testimony.                    Kumho

Tire, 526 U.S. at 141.          The Court stressed that the district court

must   have    "considerable       leeway"     in   both    "how    to    determine

reliability" and "its ultimate conclusion."                 Id. at 152-53.      The
ultimate credibility determination and the testimony's accorded

weight are in the jury's province.            See   Mitchell v. United States,

141 F.3d 8, 16-17 (1st Cir. 1998).             With these general principles

in mind, we now consider whether the district court abused its

discretion in admitting Calero's testimony.                    See Kumho Tire,

526 U.S. at 152 (citing Gen. Elec. Co. v. Joiner, 522 U.S. 136,

138-39 (1997)).
A.     The tax calculations

       Sun Oil first contends that Calero's testimony should have

been    excluded    because      her   damages      calculation     was    flawed.
According     to   Sun   Oil,    Calero   neglected    to    take   into    account

Seahorse's failure to pay various taxes.                    It argues that if
Seahorse had properly accounted for its tax obligations, its

profits (and thus, damages) would have been minimal at best.                    Sun

Oil inexplicably neither pinpoints the disputed testimony nor

discusses the actual figures that allegedly would have undercut

Calero's testimony.       Our review of Calero's testimony provides no

support for Sun Oil's claim: Calero testified that she considered

the provisions of Seahorse's tax exemption decree in conjunction




                                       -23-
with its historical sales.10   From that analysis, Calero concluded

that approximately fifty percent of the sales were for tax exempt

vessels,11 and that the remainder of the sales would require an
assessment of forty-two percent, the normal tax rate.   Calero used

those figures to conclude that, even with its tax obligations,

Seahorse would have carried a profit in each of fiscal years 1992
through 1996.

     Given Calero's plain testimony and Sun Oil's failure to

meaningfully point out any discrepancy in the record, we cannot

conclude that the district court abused its discretion in allowing

Calero's testimony. Moreover, to the extent that Sun Oil sought to

prove that Calero's tax calculations were flawed, it followed the

proper course of action by rebutting that testimony with its own
expert. See Daubert, 509 U.S. at 596 ("Vigorous cross-examination,

presentation of contrary evidence, and careful instruction on the

burden of proof are the traditional and appropriate means of
attacking shaky but admissible evidence.").   The well known adage

that reasonable people can disagree applies here full force.   That
the jury found in Seahorse's favor does not mean that the district

court erred in admitting the testimony.




     10
        Calero reviewed more than 16,000 daily invoices over a
period of three years to assess Seahorse's average tax exempt
sales.
     11
         According to Calero's testimony, the vessels were only
ninety percent tax exempt, leaving a ten percent tax liability.

                                -24-
B.   Future Damages

     Calero's forecast of damages over a ten-year period, however,

is more troublesome. Sun Oil contends that the ten-year period was
overly speculative because the initial agreement was for only a

one-year period, the longest renewal period was for four months,

and the entire PMPA relationship lasted only two and one-half
years.     It further maintains that due to Seahorse's misconduct,

there was no reasonable basis to believe that the agreement would

extend so far into the future.         See, e.g., Irvine v. Murad Skin

Research Labs., 194 F.3d 313, 321 (1st Cir. 1999) ("Absent adequate

factual data to support the expert's conclusions his testimony was

unreliable."); Wallace Motor Sales, Inc. v. American Motor Sales,

780 F.2d 1049, 1062 (1st Cir. 1985) ("[T]here is a distinction
between proof which allows the jury to make a 'just and reasonable

inference' of damages and proof which only provides a basis for

'pure speculation or guesswork.'") (quoting Bigelow v. RKO Radio

Pictures, Inc., 327 U.S. 251, 264 (1946)); see also Boucher v. U.S.

Suzuki Motor Corp., 73 F.3d 18, 22 (2d Cir. 1996) ("Admission of

expert testimony based on speculative assumptions is an abuse of

discretion.").

     We    need   not   decide   whether   this   time   period   was   unduly

speculative. Given the jury's ultimate award, the district court's

admission of Calero's testimony would have been harmless error at

best.     The jury evidently grasped the disparity between Calero's

long-term forecast of $10.7 million and the reality of Seahorse's

situation, and discounted Calero's forecast accordingly by awarding


                                    -25-
only $800,000 in lost profits and $2.2 million in going concern

damages.12   Indeed, the jury's award not only fell far short of the

ten-year estimate, but of the five-year estimate and that of the
four years following the close of Seahorse's operations as well.

Therefore, although the district court may have erred by allowing

Calero to forecast for ten years, it would have been only harmless
error, and is therefore not a basis for granting a new trial.   The

district court did not err in admitting the balance of Calero's

testimony because Calero took into account Seahorse's historical

performance, in conjunction with the performance of others in the

industry and the overall Puerto Rico economy, in calculating

Seahorse's damages.13

                 VI. Denial of Motion for New Trial

     A district court's refusal to grant a new trial is reviewed

only for manifest abuse of discretion.   See Diefenbach v. Sheridan


     12
        As noted above, the jury concluded that Seahorse failed to
mitigate $500,000 of its damages.
     13
         We also reject Sun Oil's argument that Calero relied on
erroneous assumptions in calculating damages.     According to Sun
Oil, Calero assumed that Sun Oil was obligated to give Seahorse
preferential fuel prices and that Seahorse was the only distributor
that was allowed to use the Sun Oil logo and trademark. Calero
testified, however, that her estimate of damages relied neither on
a finding that Seahorse was entitled to the lowest price nor that
Seahorse was Sun Oil's exclusive distributor.
     Sun Oil also challenges Calero's damage calculations for
fiscal year 1991-92.     The company provided neither meaningful
record references nor caselaw in support of this argument, and it
therefore is waived. See United States v. Zannino, 895 F.2d 1, 17
(1st Cir. 1990) ("[I]ssues adverted to in a perfunctory manner,
unaccompanied by some effort at developed argumentation, are deemed
waived.").



                                -26-
Transp., 229 F.3d 27, 32 (1st Cir. 2000); United States v. Dumas,

207 F.3d 11, 14 (1st Cir. 2000).            The court may order a new trial

only "if the verdict is so clearly against the weight of the
evidence as to amount to a manifest miscarriage of justice." Cigna

Fire Underwriters Co. v. MacDonald & Johnson, 86 F.3d 1260, 1263

(1st Cir. 1996). Sun Oil challenges both the liability and damages
findings of the jury.         We cannot find merit in either challenge.

A.     Liability

       The    first   question    the    jury   faced   was   whether         Sun   Oil

terminated,      or   Seahorse    voluntarily       abandoned,     the    franchise

relationship.         Seahorse's theory was that Sun Oil's unilateral

change in pricing structure and subsequent actions, culminating in

Sun    Oil's    February    17,   1992    letter,    amounted      to    an   illegal
termination.       Sun Oil attacks the jury finding of termination by

arguing that the evidence shows that it had grounds to terminate

its relationship with Seahorse, and that, in any event, Seahorse's
mismanagement and failure to adjust to changing market conditions

forced it to abandon its relationship with Sun Oil in January,

1992.

       Sun Oil argues that the evidence overwhelmingly demonstrated

that Seahorse's failure to respond to the volatile oil market and

to    the    change   in   pricing   structure      forced   the   franchisee        to

voluntarily abandon the relationship.            Sun Oil cites to Seahorse's

"Analisis de Venta Isla y Barcos" -- its invoice/sales register --

to argue that Seahorse's fuel sales actually increased during the

two months after the new pricing structure went into effect.                        Sun


                                         -27-
Oil thus argues that the jury had no basis for concluding that the

change in pricing formula brought on Seahorse's eventual demise;

instead, the only conclusion permitted by the evidence is that
Seahorse's problems were fully attributable to Seahorse's own

mismanagement.

      The jury heard evidence, however, that the change in pricing
formula caused irreparable harm.           Seahorse elicited testimony that

Sun Oil set out to destroy Seahorse's business by denying Seahorse

the benefit of weekly price protection, while offering it to

Seahorse's customers.       Thus, Seahorse's customers began purchasing

directly from Sun Oil at more favorable prices.                This, Seahorse

argues, led to its decline and eventual demise. Moreover, although

Seahorse's sales had increased for two months after the pricing
structure change, the overall sales during that period had dropped

markedly from the prior year.

      Having reviewed the evidence, we cannot say that the district
court abused its discretion in refusing to grant a new trial on

liability. The evidence established that the jury reasonably could

have concluded that beginning with the change in pricing structure,

and continuing with its refusal to allow Seahorse to purchase fuel

on   credit,    Sun   Oil   took   steps   to   end   its   relationship   with

Seahorse, without following the PMPA's requirements.

B.    Damages

      Sun Oil also disputes the district court's refusal to grant a

new trial on damages, arguing that Seahorse failed to establish

through reliable, non-speculative evidence, that Sun Oil caused it


                                     -28-
to suffer any damages.             First, Sun Oil says that there was no

evidence that Seahorse was profitable.               We have already concluded

that    Seahorse's       expert,    Heidie      Calero,    presented      admissible
evidence of Seahorse's profits.              Sun Oil contested that evidence

with testimony from its own expert, Carlos Baralt, who testified

that Seahorse would not have been profitable under his assessment
of Seahorse's various tax obligations.              The jury's award of only a

fraction of Calero's estimate confirms that the jury took into

account the testimony of both experts in making its determination.14
       Lastly,     Sun   Oil   asserts    that    the     damages   award    is   not

supported by the evidence because Seahorse's financial records

contained some incorrect data.               Specifically, it challenges the

reliability of Seahorse's Analisis de Venta Isla y Barcos. Sun Oil
does not explain the alleged deficiencies, but Seahorse asserts

that Sun Oil's claim rests on the incorrectness or absence of

approximately 170 of the Analisis's 11,000 transactions. At trial,
after Seahorse was alerted to the missing transactions, Calero

recalculated the damages and lowered her estimate by $600,000. Sun

Oil did not respond to this argument in its reply brief.                    It seems

to     us   that    Calero's       recalculation     corrected      any     supposed

deficiencies in the initial assessment of the records.




       14
         Also, Sun Oil argues that the damages were speculative
because there was no evidence that the relationship would have
lasted as long as Calero had estimated.        As we already have
concluded, however, Calero's long-term forecast was inconsequential
because the jury clearly did not adopt it.

                                         -29-
                VII.   Seahorse's Mitigation of Damages

     Finally, we turn to Seahorse's cross-appeal, in which it

contends that the district court erred in denying its motion to
amend or alter judgment regarding its failure to mitigate damages.

As the district court noted, Seahorse's motion was technically a

renewed motion for judgment after trial under Fed. R. Civ. P.
50(b).    The district court's denial of a Rule 50(b) motion must be

sustained   "unless    the   evidence,     together      with   all   reasonable

inferences in favor of the verdict, could lead a reasonable person

to only one conclusion, namely, that the moving party was entitled

to judgment."    PH Group Ltd. v. Birch, 985 F.2d 649, 653 (1st Cir.

1993).    Seahorse cannot meet that high burden.15

     Seahorse    first   contends   that    Sun    Oil    never   meaningfully
presented the mitigation of damages defense, and thus waived it.

The record, however, shows otherwise.             Sun Oil initially raised

Seahorse's failure to mitigate damages as an affirmative defense in
its answer to the complaint, and again raised it in the parties'

proposed pre-trial order.       At trial, Sun Oil questioned Alberto

Dapena, Seahorse's president, as to various alternatives Seahorse

could have taken to stave off Seahorse's close of operations.                 We


     15
         Sun Oil asserts that Seahorse has waived its mitigation
claim because it did not object to the jury instruction regarding
mitigation of damages immediately after the jury was charged, as
required by Fed. R. Civ. P. 51. Seahorse points out, however, that
the challenge was not only to the jury instruction, but also to the
district court's ultimate finding under Fed. R. Civ. P. 50 that
there was sufficient evidence to sustain the jury's finding.
Because we conclude that the mitigation award was adequately
supported by the evidence, we do not consider whether Seahorse
waived its right to appeal.

                                    -30-
thus conclude that Sun Oil pressed this argument before and during

trial.

     As to the substance of its argument, Seahorse points to
Dapena's testimony that after Sun Oil changed the pricing formula,

he attempted to locate other fuel suppliers to ensure Seahorse's

continued operation.     Dapena also requested that Sun Oil release
part of a letter of credit that it held so that Seahorse would be

able to buy fuel from other suppliers.    Finally, Seahorse asserts,

it continued to sell Sun Oil's fuel until Sun Oil terminated that

right in the February 17 letter.

     Notwithstanding Dapena's actions, we agree with Sun Oil that

it presented sufficient evidence to sustain the jury's mitigation

finding.   On cross-examination, Sun Oil questioned Dapena about a
February 28, 1992 memorandum he had written to Seahorse's board of

directors, in which he placed the blame for Seahorse's demise

squarely on Sun Oil.      In that writing, Dapena proposed that a
number of alternatives were available to Seahorse to limit its

damages.   On cross examination, Sun Oil garnered that Seahorse

chose not to take action on them.   For example, Seahorse could have

temporarily closed the company in order to reorganize or could have

filed for bankruptcy, with or without intent to resume operations

at a later time.    We thus conclude that the district court did not

err in leaving intact the jury's determination that Seahorse failed

to mitigate its damages.

     Affirmed.     Seahorse to recover one half of its costs.




                                 -31-